JoAnn Urofsky

Director since 2010.  JoAnn Urofsky has been general manager of WUSF Public Media, Tampa, since 2002, but her career with WUSF began in 1992 as station manager for the Fort Myers public radio station also licensed to the University of South Florida.  In 1997 she transitioned to Tampa to become the station manager for WUSF 89.7 and then took on the top management role for WUSF Public Media.

During JoAnn’s tenure as GM, she has strengthened the focus of WUSF Public Media on producing significant multimedia journalism and community engagement through education.  She expanded WUSF’s media properties by acquiring a new radio station and translator.  With the addition of the new station, WUSF now has WUSF TV, and two radio stations; one is all news and jazz and the other is devoted to classical music.  This year, WUSF’s multimedia news team was honored with numerous awards for their local coverage of the RNC, for education reporting and for the TV documentary Uniform Betrayal: Rape in the Military. 

JoAnn is involved with several public television boards and organizations in addition to completing her first term on the PBS board.  She’s chair of the Florida statewide organization FPBS; a member of the NETA executive committee; and the Beta Station Group and University Licensee Association executive committees. 

JoAnn received a B.S. from Penn State in communications and an M.A. from Syracuse University in broadcasting. 

Ms. Urofsky serves on the PBS Station Services, Nominating and Corporate Governance, National Policy Advisory, Corporate Support Advisory, and Diversity Advisory committees.


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