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Mark McGuire and Sammy Sosa's race for the home run title in 1998 gave baseball a boost.

"People come to sports for an escape from the world, to come to some place that they think is kind of ideal, that has a certain set of ideal values, and people acting out of really pure and better motives and things like that, and '98 was always just so wonderful. It was a wonderful year for that. To me, you know, '98 shows the power of baseball in so far as somebody pursuing a record like this, and the whole nation being riveted."