Stay in touch! Get email updates from PBS Development Services & view Spotlight archive

Blog

Robust A/B Testing Agenda Gives KLRN Insight into Better Email Practices

No Comments

More than a year ago, San Antonio member station KLRN began experimenting with A/B testing in its monthly renewal emails. “We ...

Read More

Introducing the PBS Insider Experience – Annual Meeting Lineup

No Comments

We are excited to announce the lineup for the PBS Insider Experience at the 2018 PBS Annual Meeting in New Orleans!

Read More

UNC-TV Triples Revenue Goal & Doubles Email Audience with Digital Campaign

No Comments

UNC-TV, the University of North Carolina’s statewide public television network, recently experimented with a social media fundraiser built around My Home ...

Read More

Recap: 2018 DAC Planning Meeting

No Comments

The Development Advisory Committee (DAC) gathered at PBS in January to examine critical challenges and opportunities facing fundraisers in public media. ...

Read More

2018 Development Awards

No Comments

Applications are being accepted for the 2018 Development Awards in the categories of Corporate Support, Membership, Philanthropy, and Special Achievement. Be ...

Read More

Pledge Success in Overnight Hours Gives KPBS Freedom to Experiment

No Comments

KPBS’s new overnight strategy, “People are Still Watching,” has proven not just to be mission-oriented, but member-friendly and financially successful. 

Read More

Stations Pilot Social Fundraising Technology for Passport Instant Access

No Comments

In October 2017, PBS Development Services partnered with fourteen member stations for a fifteen-day fundraising campaign to pilot instantaneous Passport access ...

Read More

Join Us! PBS Insider Experience – PBS Annual Meeting

No Comments

Update:  Event is now sold out! 

Read More

Marketing Planned Giving Year-Round: Introducing the Bequest Portfolio

No Comments

Planned Giving is a marathon, not a sprint. According to the 2016 SABS, the ROI for Planned Giving was $8.94 compared ...

Read More