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What’s a Donor Worth? WETA Utilizes Lifetime Value Analysis to Understand Passport Impact

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What’s the value of a single donor to a PBS member station? When it comes to donor acquisition, many stations focus ...

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JOIN US! PBS Insider Experience – Gershwin Prize for Popular Song Taping | Honorees: Emilio & Gloria Estefan

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PBS Insider Experience – Gershwin Prize for Popular Song Taping | Honorees: Emilio & Gloria Estefan DAR Constitution Hall | DC | March ...

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Introducing: The Hub!

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You asked, we listened! We are excited to introduce your one-stop shop for all public media related resources and information: the ...

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Station Supporters Savor PBS Insider Experience, “Taste of Chicago”

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This September, PBS member stations invited key station supporters to the Windy City for the “Taste of Chicago” Insider Experience event. ...

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Developing Potential at IdahoPTV

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A recent opening in our Corporate Sponsorship Department created a challenge as well as an opportunity for us: how to recruit ...

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New local corporate sponsorship initiative helps WGBH educate major donors and fund its mission

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The Problem: The WGBH Educational Foundation is Boston’s PBS member station. As an educational foundation, WGBH creates premier educational content for both ...

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Maine Public Television promotes The Great American Read with unique book giveaway

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“Anytime PBS or NPR are doing something they’re going to be promoting across the country, we certainly want to get on ...

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WETA’s integrated EFT Campaign encourages sustainers to “Make the Switch”

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The goal was one hundred switches. Ultimately, 198 supporters switched to EFT. This included 44 gift upgrades and even 53 new ...

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Nominate a Colleague to Join the DAC

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10/5/18 Update: the nomination window for 2019 has closed. The Development Advisory Committee (DAC) is looking to add three new members ...

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