You’ve Sold a PBS Sponsorship – Now What?

We all get excited when we close a deal.  And we should be, but we can’t rest on our laurels.  We must be vigilant because some other media sales rep will be calling our new client any second.  As PTV Corporate Support professionals, we need to think about how we can engage with our clients so we can form mutually beneficial, lasting partnerships. Continue reading “You’ve Sold a PBS Sponsorship – Now What?”