We’ve been making alcohol since before the start of recorded history. It’s one of our oldest avocations. But have we become too dependent on big manufacturers, on superstores, on well-known brands? The young people featured in these videos have taken the making of alcoholic beverages into their own hands. They’re not driven by some grand anticorporate campaign. It’s more basic than that. They’re independent spirits making independent spirits.
There are 219 Master Sommeliers in the world. Devon Broglie is one of them. Broglie sees himself as entrusted with the task of expanding public taste, rather than enhancing snobbery, choosing to use his tasting powers for good. He reads a wine’s flavor, vapor, vintage, geography, memory and time. Saddle leather, cardamom, oak, blackberry jam, and just a soupçon of asparagus: this is how to taste.
More From This Dark Rye Collection
Dark Rye is an online magazine from Whole Foods Market that explores the realms of food, health, sustainability, design, technology and social enterprise. Get fresh insight from our mixtape of stories, recipes, creative projects and people.