Idea Lab

MediaShift Idea Lab is a group weblog by innovators who are reinventing community news for the Digital Age. Each author won a grant in the Knight News Challenge to help fund a startup idea or to blog on a topic related to reshaping community news. The authors will use Idea Lab to explain their projects, share intelligence and interact with the new-media community online. If you're interested in joining them, and getting a grant from the Knight News Challenge, please visit the News Challenge website. To see biographies of all Idea Lab authors, go to this page.

Idea Lab elements include:

Readers' Faves: A running list of blog posts that readers have recommended the most.

Featured Comment: Editors will choose an insightful comment to highlight each week on the blog.

Idea Lab is produced by MediaShift and hosted by PBS. The John S. and James L. Knight Foundation provided a grant to MediaShift to produce Idea Lab and to upgrade MediaShift with audio and video. Idea Lab bloggers post directly to the blog, with MediaShift and PBS providing editorial oversight. The Knight Foundation will be choosing future Idea Lab bloggers based on who wins the Knight News Challenge in future years.

Site Credits

Editor: Mark Glaser

Associate Editor: Craig Silverman

Hosting & Editorial Support: PBS Interactive

Design & Development: Mule Design Studio