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TOW- learning multimedia storytelling
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by Barrett Golding

This post is a follow-up to the Idea Lab article “The Shape of Learning: How Media Consumers Become Media Producers,” based on experiments and observations in the TOW (Transom Online Workshop). We can improve the journalism industry by improving journalism: Create stories that consistently win hearts and minds, stir souls, engage brains. How do we produce better stories and […] more »

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by Cheney Gardner

Prototype. Even the word sounds foreign and kind of high tech, evoking images of NASA scientists tinkering away at miniature Mars Rovers and Silicon Valley whiz kids pouring over their newest social media toys. So as prototype production week approached at the Reese News Lab, so did a looming sense of dread. How would we […] more »

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by Trevor Knoblich

This post was jointly written by Trevor Knoblich, project director at FrontlineSMS, and Harry Surjadi, Knight International Journalism Fellow and freelance journalist. Worldwide, media outlets are increasingly mastering two-way communications channels. Radio and television stations are equipped to receive text messages, phone calls, and social media inputs. Staff can then decide to respond over broadcast, […] more »

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by Matt Stempeck

Vox Media, the parent company behind tech website The Verge, gaming site Polygon, and sports site SB Nation, is a hybrid media and technology company that tightly integrates its coverage with internal software development. They produce original reporting on these topics, but they also produce software products to support that reporting. Internally, their product team […] more »

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by J. Nathan Matias

How can we use data to improve our lives, our communities, and the world at large? At the recent Microsoft Design Expo, students from eight universities showcased design projects along the theme of “making data useful.” To prepare for the Design Expo, students take a semester-long course, in connection with a liaison at Microsoft Research. […] more »

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by Samantha Harrington

How can I best tell the story? That’s one of the most important questions I’ve learned to ask while working at Reese News Lab. I’m a word person. I like news writing, and I dabble in short stories and poetry. There’s a huge part of me that says, “You know how to write. Why don’t […] more »

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by Wilson Liévano

How can you explain a war to someone in five minutes and be sure that they would understand? There are few topics as complex as wars. Even more so in the Internet era, where readers are flooded with information (and misinformation). In the daily torrent of news, context is usually absent, which makes it harder […] more »

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by Adriano Farano

Watchup, an iPad app, won a 2012 Knight News Challenge grant. Below, Watchup CEO and co-founder Adriano Farano writes about the latest developments. After several months of our hard work and lots of lasagna, Watchup 2.0 has finally hit the iPad App Store. Launching the 1.0 version of the app at the MIT Media Lab […] more »

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by Lincoln Pennington

The second screen is a new and exciting place for the media. Everyone is scrambling to figure how to best utilize it and engage users there. Research shows that a growing number of people are using multiple screens at once. The entertainment industry has latched onto this idea. Movies, television shows and live broadcasts are […] more »

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Idea Lab is a group blog by innovative thinkers and entrepreneurs who are reinventing media in the digital age.