We're underway with alpha testing for Printcasting, our Knight News Challenge-funded project at The Bakersfield Californian. It's great to see everything coming together! The alpha period will give us feedback on how well we've done in presenting the basic functionality of the product. But even if every single thing about Printcasting is perfect, that won't mean it will be embraced. The secret sauce for all online self-expression is inspiration -- why would you want to become a Printcaster, anyway? Getting people to try a new online product is an uphill battle, given how many web sites and social media tools...more »
Mary Lou Fulton
Idea Lab is a group blog by innovators who are reinventing community news for the Digital Age.
Each Idea Lab blogger is a winner of the Knight News Challenge grant to reshape community news.Learn more about the Knight News Challenge »
I think newspapers, blogs, and magazines should all be doing audio versions. I grew up enjoying and listening to audiobooks and now I don't have the same option for the short form content that I prefer to consume.
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