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      <title>MediaShift Idea Lab</title>
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      <description>Idea Lab is a group blog by innovators who are reinventing community news for the Digital Age.</description>
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      <copyright>Copyright 2011</copyright>
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         <title>Building a Successful Technology Venture for the Bottom of the Pyramid</title>
         <author>aseth@gramvaani.org (Aaditeshwar Seth)</author>
         <description><![CDATA[<p>This is a long overdue update from our end! We were awarded a grant in the 2008 News Challenge for developing low-cost technologies for community radio stations in India. We have come a long way since then. Our systems are now in use in 9 stations in India, and growing steadily. But we have also realized that there is a lot more that needs to be done to push the community radio movement in India. Thankfully the Knight Foundation has given us considerable flexibility to tackle various problems as and when they arise. Let me first give you a context, and then tell you more about what exactly we are doing, the challenges of operating in this space, and our future plans.</p>

<p><b>The context</b></p>

<p>In late 2006, the Government of India announced a revised policy on community radio wherein non-profit organizations were allowed to set up radio stations. This was expected to kick off community radio in India in a big way. The growth has been steady since then, though arguably somewhat slow. There are now some 20 <span class="caps">NGO</span>-led community radio stations, and a handful of stations set up by educational institutions which also do a lot of community service. </p>

<p>Setting up and operating a community radio station can be quite complex though. The licensing process is twisted -- it can take almost a year to get a license! Many organizations have in fact given up the idea of setting up a radio station because of the long drawn out and painful bureaucratic process. Cost of setup is another issue. A basic radio station can be set up in less than $10,000, including the cost of transmitter, a few computers, a simple studio, and an initial training of content acquisition and production. But so far in India it has mostly been large <span class="caps">NGO</span>s that have set up stations, and have typically spent upwards $25,000 in studio setup. Most of these costs are covered through project grants for which the <span class="caps">NGO</span>s apply.</p>

<p>After the station is setup, the operations are complicated too. Cost is surely an issue, more so because one-time grants run out and the stations are expected to become financially sustainable over time. But this is hard, given that advertising in remote rural locations does not have many buyers. Some stations do get contributions from the community, but this is again rare because the stations have to first prove their worth to the community. Staying engaged with the community is the goal of a community radio station anyway, but it takes time and a lot of learning. The station staff need training on how to produce programs, ideas on community engagement, etc, all of which have steep learning curves.</p>

<p><b><span class="caps">GRINS</span></b></p>

<p>Where do we fit in? We stated three challenges in our Knight proposal, and all three of them still stand out:</p>

<p>**1. Technology: **Radio stations need to be improved in low-cost ways to make community engagement seamless. With the wide proliferation of mobile phones, this means that the broadcast medium of radio needs to be enhanced with bi-directional communication through mobile phones. This is exactly what our system does -- it enables a seamless integration between radio and telephony, so that through a single console the radio station operator can make and receive phone calls, conference among multiple callers, put calls on air, archive them, send and receive <span class="caps">SMS </span>messages, and run polls, question and answer sessions, announcements, etc. In addition, our system also enables content management and scheduling to handle day-to-day operations of typical community radio stations.</p>

<p>**2. Financial sustainability: **A single radio station has too small a catchment area to be attractive for any advertisers. But a network of radio stations can still be potentially marketed to companies interested in rural areas, or even to different government departments that want to disseminate timely information on vaccination camps or employment opportunities in the area. We have therefore worked on a connectivity module in our system that periodically syncs up with a central server on the Internet to collect messages for broadcast, or report feedback. Feedback is a crucial part of any advertising or information dissemination campaign. How many people called in response to the information? Were there any grievance reports on government projects? How often was the advertisement broadcast? Such statistics are also automatically collected and shipped back.</p>

<p>**3. Content training: **A few organizations in India are training community radio stations on content production and community engagement techniques. But there is lots of variation. Some stations are trained in producing informational programs through narratives and interviews of experts, while some others produce very interesting and engaging content in enacting stories in drama formats. Both these stations can learn from each other by listening to content, asking questions, and giving feedback. We are building such a social networking platform for the community radio staff. This will not be a web-based system though, because many staff are not comfortable with the Internet or with typing out messages. We will build this as a voice based feedback system instead.</p>

<p>The technology is ready and we call it <span class="caps">GRINS, </span>standing for the Gramin Radio Inter Networking System. We are now talking to a few large brands and to media buying agencies to get advertising for our network of radio stations. And we are beginning to build the content sharing and social networking platform as an add-on to <span class="caps">GRINS.</span></p>

<p><b>The challenges</b></p>

<p>There are many challenges we are facing though. We have been talked about sustainability problems that the community radio stations are facing, but we face sustainability issues ourselves! How can we make money to cover further development and support costs? There are a number of revenue streams we have had in mind.</p>

<p>**1. Commissions on advertising: **The numbers look attractive in theory, but advertisers seem to be interested only once we have a substantial footprint. Furthermore, the footprint is highly fragmented, with a few stations in the north, a few in the south, with no contiguity. This is not easily tackled because the total number of community radio stations is itself quite small, and <span class="caps">GRINS </span>can be installed only when a new community radio stations come up.</p>

<p>**2. Installation and training charges: **Four of our installations so far were pilot installations, while the rest were paid. And most of these were done through a reseller partnership we have with an FM transmitter manufacturer. We have also been trying to make direct sales but have not been very successful so far. There is an interesting reason for this. The way <span class="caps">NGO</span>s work is through projects -- they put up a project proposal consisting of a capital expenditure and a recurring operational expenditure. This means that for existing stations that have been running since a while, the cost for a <span class="caps">GRINS </span>box is to be borne out of their operational budget. This is clearly hard. It is much easier to sell through resellers so that the cost can be absorbed in the initial setup package itself. Having realized this, we are now actively trying to form reseller partnerships. We are also participating in commuinty radio awareness workshops that are being organized in a number of places in India, so that more and more <span class="caps">NGO</span>s come to know about <span class="caps">GRINS </span>and contact us when they are ready to set up their station.</p>

<p>**3. Commercial radio stations: **India is about to announce commercial radio licenses for small towns. <span class="caps">GRINS </span>is perfect for this segment. It is not high-end such as Synergy, <span class="caps">RCS, </span>and other radio automation systems that want to do syndicated broadcasts across a network of stations. The set of features which <span class="caps">GRINS </span>provides are exactly suitable for standalone stations that want to form closer ties with their listeners. Even in the higher-end segment, the features are somewhat complementary to that of other radio automation systems, telephony and <span class="caps">SMS </span>integration being the key here. We are therefore actively forming partnerships in the commercial segment as well.</p>

<p>There are clearly challenges in all these avenues, but the good thing is that we are discovering the problems, and working around them accordingly. </p>

<p><b>The future</b></p>

<p>This brings us to the present, where we are working fervently on supporting the community radio movement in India. We will continue to do that, but we are realizing that given the complexities in setting up and running community radio stations, large scale impact will only come after a while. We are all an impatient bunch of people though! There is so much that local media can fix -- corruption in public services, awareness on health and sanitation, a new means of livelihood... And community radio is not the only medium. </p>

<p>We are running an interesting experiment in a slum colony in East Delhi, using voice and photographs to improve the delivery of public services. The idea here is again to technologically enable a local media service for the people, through which they can put pressure on elected officials to improve public services such as sanitation, road conditions, fairness in water and electricity billing, etc. In these slum colonies for example, we have seen playgrounds that have been converted into garbage dumps, community toilets without any water taps, overflowing drains, broken pavements, and even worse. We have set up a toll-free number which community members can call to leave complaints. We also collect photos and videos in the same manner. Our plan then is to play these recordings over a loudspeaker rolled through the slum colony, to enthuse more and more people to participate and pay attention to the messages. We will also build a simple tool to generate wall newspapers that can be printed and put up all around the colony. If this runs successfully, we will begin to invest a lot more time in popularizing the set of tools to other organizations so that they can set up their own local media hubs at practically zero cost.</p>]]></description>
         <link>http://www.pbs.org/idealab/2010/11/building-a-successful-technology-venture-for-the-bottom-of-the-pyramid321.html</link>
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         <category domain="http://www.sixapart.com/ns/types#category">Audio/Visual</category><category domain="http://www.sixapart.com/ns/types#category">Mobile</category><category domain="http://www.sixapart.com/ns/types#category">Technology</category>
         <category domain="http://www.sixapart.com/ns/types#tag">community media</category><category domain="http://www.sixapart.com/ns/types#tag">community radio</category><category domain="http://www.sixapart.com/ns/types#tag">social media</category><category domain="http://www.sixapart.com/ns/types#tag">sustainability</category><category domain="http://www.sixapart.com/ns/types#tag">technology</category>
         <pubDate>Wed, 17 Nov 2010 21:33:25 -0500</pubDate>
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      <item>
         <title>Agriculture and Us</title>
         <author>aseth@gramvaani.org (Aaditeshwar Seth)</author>
         <description><![CDATA[<p>I attended an <a href="www.ashoka.org">Ashoka</a> conference in New Delhi yesterday on rural innovation and farming. There were so many new things I realized about agriculture's deep rooted connections with culture, society and the economy that I decided to immediately write about it before the memories fade. Plus. I watched Avatar later in the evening, which was perfect icing on the cake!</p>

<h2>Agriculture and Women</h2>

<p>Agriculture can be looked upon from many perspectives. Food can be seen as a commodity, where farmers are considered akin to factory workers and we talk about increasing their productivity though machines, technology, etc. Or agriculture can be seen as an economic activity with linkages into the global market. This means it becomes important to streamline supply chains, improve irrigation, and prevent price fluctuations. You can also consider agriculture from an ecological perspective, in terms of organic farming, local supply chains, and keeping a small footprint. Finally, it can be looked upon from a cultural and humanist perspective by putting a face on the farmer -- and this face is often that of a woman. As you read on, try to keep this context in mind by linking back the people in agriculture with the bigger landscape of the economic and ecological settings in which all of us are living.</p>

<p>It is well known that women in India and elsewhere have always played a huge role in post-harvest processing of food grains. What is probably less well known about India is that, because of poorer economic rates of return in agriculture, men are moving into the cities for various unskilled jobs. They are leaving their wives to manage the farms. At times, villages are only left with women, kids, and old people. The men have gone off to work in factories in the cities or to pull a rickshaw. This is even more common during the off-season of farming because the lack of proper irrigation prevents any farming from happening at all during those months. So you can see how policies for proper irrigation, increasing incomes in agriculture, market linkages, and other economic and political factors can influence the culture of farming communities.</p>

<p>A second arena where women have come into prominence in agriculture is development activities. Microfinance institutions and various not-profit organizations often like to work more closely with women than with men. In Satara, India, over 3,500 loans have been taken by women to buy mobile phone-based remote starters for tube wells and water pumps in their farms! Similarly, when a community radio station was set up in the area, one of the first advertisements go out on air was from a woman calling others to aggregate their little amounts of farm produce; now they have rented a truck that goes back and forth each week to the city markets!</p>

<p>A third example came from Karnataka, where a not-for-profit organization helped set up a network of retail and produce collection points. Once again, it is run by women. And here the women requested a local self-help group organization to train them on selling mobile <span class="caps">SIM </span>cards through the same retail points! Cellphones, as many would know, are gaining tremendous penetration in rural areas. Companies therefore need a distribution network in rural areas to sell value-added services, prepaid recharges, and such. And women are again the preferred ones to do it. What could be better than to leverage the existing agriculture distribution networks that are already in place.</p>

<h2>Agriculture and Productivity</h2>

<p>If we think about agriculture as a food-producing activity, many issues arise related to operational scale and efficiency. There is a question of proper education and training in disease control, for example. Over 98 percent of a potato crop under contract with PepsiCo was once completely wiped out because of blight. And here we are talking about small farmers for whom one crop can make a difference between sustenance and falling into deep poverty. </p>

<p>PepsiCo has since engaged a large army of extension workers who make sure that farmers know about the correct methods to control pests and crop diseases. They also provide weather insurance to their contract farmers. The sharing of correct methods is very important. Paddy seeds can either be sown in a flooded field, or first sown and then flooded with water. It turns out that in the former approach over half the water is lost in puddling. There is no new technology here, no new seeds -- only a different method of cultivation. And if we add that over 80 percent of water in India is consumed for agriculture, you can imagine the impact that good methods can have here! </p>

<p>GM seeds are seen as another method to increase agricultural productivity. I will not go into the details of this hotly contested topic, but one problematic issue is the tradeoff between price and innovation. Companies such as Monsanto are innovating and developing new seed lines and they want to earn back the investments they have made. Exercising IP rights by putting in a stopper gene for re-planting seeds is one way; higher prices is another. But these methods do increase costs for the farmers in the short term.</p>

<p>Can new methods be developed to help companies capitalize on their investments without raising prices? Governments can provide subsidies, for one. Alternately, the government of India chose to instead invent their own seed lines that could be sold at lower prices. To add a footnote here, the Central Drug Research Institute in Lucknow did this successfully with cotton seeds. But these genes have not seen the light of day as yet because government-run institutes are completely lost in getting regulatory approval and passing food safety tests!</p>

<h2>Society and Agriculture</h2>

<p>But productivity is not the only goal. It is inextricably linked with society and ecology. Here's one example. </p>

<p>Contract farming normally comes with strict regulations about crop rotation patterns, seed varieties, etc. But this has often resulted in farmers losing touch with their land, and prevents them from passing their age-old wisdom onto their next generation. In Uttaranchal, there are 12 anaja (seeds) that are supposed to be sown in rotation to preserve the soil health and the water table. (The water table is in rapid decline in the Gangetic plains of north India.) Highly optimized contract farming often neglects these rotation principles because even if the soil deteriorates in one part, companies can always relocate their operations to other areas. The losers are actually the communities in these areas because they are losing the wealth of their lands, and likely at a price which does not take the soil and water table decline into accoun. To make matters worse, they are losing agricultural wisdom.</p>

<p>Another interesting example, again from the hills of Uttaranchal, was the destruction of local supply chains because of increasing capitalization of agriculture. A village on one side of a hill could be producing rice, while the other side could be barren. However, rather than sustain local supply chains, the pricing and infrastructure are rigged in such a way that food travels all the way to Delhi and then back. Not only is this ecologically nonsensical, but it also damages the cultural fabric that may have united the two villages in the past.</p>

<h2><span class="caps">GRINS</span> Box</h2>

<p>These examples underscored the importance of seeing agriculture in a more holistic way. Economics, policies, technology, ecology, and culture all come together. To drive the point home, I coincidentally happened to watch Avatar around the same time, and I realized the important link we have with nature. We cannot think in terms of us and nature; it's all one -- we are a part of nature, and so are the technologies we develop and the policies we follow to live.</p>

<p>Can <a href="http://gramvaani.org">Gram Vaani</a> help here? I definitely think so, because we are building a vehicle to spread this message and help everybody realize how rural areas are fundamentally interconnected to our lives. This is something that the mainstream media completely neglects. Stay tuned in for a formal announcement about the release of our <a href="http://gramvaani.org/technology/community-radio/"><span class="caps">GRINS </span>box</a> for community radio stations. We are almost there, and I personally cannot wait because I've waited for almost three years now! We are also in conversation with <a href="www.videovolunteers.org">Video Volunteers</a>, a fellow Knight awardee, to see how we can extend our radio-based setup to video, and together build what we call a <b>YouTube for the Next Billions</b>.</p>

<p><b>Credits</b>: All these examples and insights were drawn from the panelists and attendees of the Ashoka conference. In particular, Kalyani Menon-Sen, Anita Paul (Community Initiatives), Chetna Gala Sinha (Mann Deshi), Uma Swaminathan (RUDI-SEWA), Prema Gopalan (Swayam Shiksha Prayog), Bharat Ramaswamy (ISI), and Vivek Bharati (PepsiCo).</p>

<div style="margin-top: 10px; height: 15px;" class="zemanta-pixie"><a class="zemanta-pixie-a" href="http://reblog.zemanta.com/zemified/d4ed1dcf-173c-4087-bc03-94df5325cddf/" title="Reblog this post [with Zemanta]"><img style="border: medium none ; float: right;" class="zemanta-pixie-img" src="http://img.zemanta.com/reblog_e.png?x-id=d4ed1dcf-173c-4087-bc03-94df5325cddf" alt="Reblog this post [with Zemanta]" /></a><span class="zem-script more-related pretty-attribution"><script type="text/javascript" src="http://static.zemanta.com/readside/loader.js" defer="defer"></script></span></div>]]></description>
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         <category domain="http://www.sixapart.com/ns/types#tag">agriculture</category><category domain="http://www.sixapart.com/ns/types#tag">Community radio</category><category domain="http://www.sixapart.com/ns/types#tag">Crop rotation</category><category domain="http://www.sixapart.com/ns/types#tag">culture</category><category domain="http://www.sixapart.com/ns/types#tag">India</category><category domain="http://www.sixapart.com/ns/types#tag">Mobile phone</category><category domain="http://www.sixapart.com/ns/types#tag">organic farming</category><category domain="http://www.sixapart.com/ns/types#tag">policy</category><category domain="http://www.sixapart.com/ns/types#tag">politics</category><category domain="http://www.sixapart.com/ns/types#tag">rural areas</category><category domain="http://www.sixapart.com/ns/types#tag">society</category><category domain="http://www.sixapart.com/ns/types#tag">Sustainable agriculture</category>
         <pubDate>Sat, 06 Mar 2010 01:36:35 -0500</pubDate>
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      <item>
         <title>Steady Driving for Community Radio</title>
         <author>aseth@gramvaani.org (Aaditeshwar Seth)</author>
         <description><![CDATA[<p>It has been quite a while since we wrote updates, but a lot has been going on. For one, we were winners in the <a href="http://www.livemint.com/manthan.htm"> Indian national Manthan Awards for 2009</a> for technological innovation for development! Then we did a <a href="http://gramvaani.org/2009/12/grins-v02-is-now-out/">second release</a> of our broadcast system for community radio integrated with telephony, and deployed it at our pilot location. We are set for two more pilots in the next two weeks, and we will start professional deployments very soon! The community radio movement in India has also been picking up pace steadily, there are now almost fifty community radio stations, and we are getting requests from a lot of them to use our system. Here's more details:</p>

<p><b>Manthan award and scalability</b></p>

<p>We actually won in a special category, getting the Juror's Distinction Award, which makes us even better than the best! The award was for <span class="caps">GRINS </span>(Gramin Radio Inter Networking System), the community radio broadcast system we have developed. There is no equivalent open-source or even commercial radio automation system which supports the extensive features that we do.</p>

<p><img alt="manthan-small.jpg" src="http://www.pbs.org/idealab/gramvaani/manthan-small.jpg" width="500" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /></p>

<p>This is a very timely award for us. Manthan is focused on community media in South Asia in a big way. There were many organizations from Sri Lanka, Nepal, Afghanistan, and Thailand that attended the awards and conference. It has helped put us in touch with all these groups from around the world, and they are all very keen to use our system and publicize it in their networks.</p>

<p>We are evolving an interesting model to help us scale our outreach. In terms of installation, we have kept our system absolutely plug-n-play so that we just have to ship out a <span class="caps">GRINS </span>box and radio stations can be up and running after hooking on the right cables and transmitter. But the challenge lies in how rapidly can we churn out boxes given our limited resources, and how can we provide support and maintenance around the world. So, what we plan is to identify resellers in different countries. Resellers may include small companies or individuals that do IT installations in offices. Such resellers will have the technical knowhow to install <span class="caps">GRINS </span>like systems, and also have a clear commercial incentive to convince radio stations to use our technology. At the same time, we will also make efforts to tie up with non-profits in different countries and do pilot projects with them to convince more organizations about the validity of our techniques.</p>

<p><b>Second release</b></p>

<p>The second release was a huge increment. We now support telephony, so that the radio station operator can make and receive phone calls through the <span class="caps">GRINS </span>user interface. This simplifies the task so much for them, because otherwise they would have to change mixer settings to archive conversations, or do something different to put the callers on air. Commercial radio stations also find this very despite more expensive equipment that they use, and most stations only play out pre-recorded phone conversations. The <span class="caps">GRINS </span>telephony interface looks as follows:</p>

<p><img alt="" src="http://www.pbs.org/idealab/gramvaani/telephonywidget.png" width="500" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /></p>

<p>The radio station operator can specify whether they want to start accepting phone calls. Then, when a call comes, the operator can accept it and talk to the caller, and optionally even put the person on air. If multiple phone lines are available at the station, then a conferencing can even be set up among multiple callers. So, for example, a doctor can be asked to stay online over phone, and women or children from the villages can be invited to call and discuss their problems with the doctor. The entire conversation can be archived or played out instantaneously.</p>

<p>We are now working on what we call offline voice applications. Here, people can call and record questions or comments, and others can give answers to these questions. All the various audio snippets will get archived, and can be later played out on air. So, we can have voice applications for agricultural consultancy where farmers can call and ask questions, or for capacity building of healthcare workers where nurses and mid-wives working in villages can share knowledge with each other.</p>

<p>Here are a few interesting photos from our last trip to Orchha, our <a href="http://gramvaani.org/2009/07/grins-piloted-at-radio-bundelkhand/">pilot location</a>. The radio station has a wireless phone service, and we see here our man sitting in the sun on a grassy patch waiting for a call! The same phone actually also plugs into <span class="caps">GRINS </span>when the radio station wants to open itself to accept phone calls.</p>

<p><img alt="IMG_4992.JPG" src="http://www.pbs.org/idealab/gramvaani/IMG_4992.JPG" width="500" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /></p>

<p>And this below is the coolest radio/transistor set I have ever seen! It can tune into FM and AM broadcasts, play out cassette tapes and mp3 from a <span class="caps">USB </span>stick, and even has a remote! Unbelievable! Somebody has retrofitted components from all sorts of junk and made this, talk about ingenuity!</p>

<p><img alt="IMG_4997.JPG" src="http://www.pbs.org/idealab/gramvaani/IMG_4997.JPG" width="500" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /></p>

<p>Here are so many people from the radio station, reading the morning newspaper. Disconnected from the city and not having a television set in office, this is the only source of daily news for the people, which they use to make interesting radio programs.</p>

<p><img alt="IMG_5000.JPG" src="http://www.pbs.org/idealab/gramvaani/IMG_5000.JPG" width="500" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /></p>

<p><b>More pilots</b></p>

<p>Our plan is to set up two more pilots of <span class="caps">GRINS.</span> One will be in the beautiful mountain city of Dharamshala, the Dalai Lama's residence, where the Tibetan's Children Village is running the radio station. The other pilot will be close to Delhi, in the suburbs of Gurgaon near an automobile factory. Both pilots present a very different demographic from Orchha. The Dharamshala radio station is actually run by kids! They sing poems, make educational programs for themselves and their families, and have singing competitions. The Gurgaon radio station on the other hand is an urban community radio station meant for the factory township, for workers and their families. Our first pilot at Orchha is so much different, here the radio serves about thirty remote villages with people working primarily around agriculture. We hope to have quite a few interesting stories to report very soon!</p>

<p>We are also getting requests for a lot of community radio stations in India to use the <span class="caps">GRINS </span>box. So, we will start making shipments of the box in about a month, and expect to have the box installed in more than twenty radio stations in 2010 itself.</p>

<p><b>Community radio and co-casting</b></p>

<p>I had earlier written about many challenges that the <a href="http://gramvaani.org/2009/03/the-community-radio-movement-in-india/">community radio movement</a> in India was facing. Much needs to be done to pick up pace, but licenses are being given out steadily and now there are almost fifty community radio stations. Not all of them are entirely community-centric, many of them actually being <i>campus radio stations</i> run by educational institutions, but even these stations do serve a community of students afterall! We keep getting inquiries from a lot of places on how to set up a radio station, and so we put together a brief <a href="http://gramvaani.org/news/cr-in-india/">manual, a 101 on community radio</a>, to outline the different things that an organization needs to do before it can set up a radio station.</p>

<p>All along while we were developing our system, we also realized that the system is more widely applicable than just for radio stations. So we developed a new concept, which we call co-casting! It is short for community casting or contextual casting or cooperative casting -- a new paradigm for communication in rural areas which is centered around specific communities that share a common informational interest. Co-casting is different from community radio broadcasting in the way it defines a community. Communities are geographically defined in a radio broadcast, but co-casting communities are information specific. Our rationale for having co-casting communities is that a centralized radio station becomes unscalable to be able to deal with the information needs of multiple communities present around its geographical footprint. Second, it is impractical to expect the radio station staff to have expertise in different types of information, which is not the case with co-casting.</p>

<p>To illustrate with an example, a local co-casting community for health would include nurses and midwives in the village, doctors, and local women folk. To set the community moving, an <span class="caps">NGO </span>will be required to set up a <span class="caps">GRINS </span>box in the community they cater to, and community members can then call into the box and leave questions, or conference to interact with experts and other members. Educational videos made locally are also offloaded on to the box and can be played out to listener groups during scheduled sittings together with an expert or local mediator. These local mediators can be recruited from among more skilled community members who know the topic in detail.</p>

<p><img alt="cocasting.png" src="http://www.pbs.org/idealab/gramvaani/cocasting.png" width="500" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /></p>

<p>But note that co-casting is not just technology. The people and process are more important. Co-casting advocates that experts and mediators should interact with their communities not only over phone or by sharing videos, but even in person, to be able to attach themselves more closely to the local context and help members internalize the information effectively.</p>

<p>We have put together a detailed <a href="http://gramvaani.org/news/co-casting-manual/">manual about co-casting</a> which describes the technology and processes in more detail.</p>

<p><b>The next steps</b></p>

<p>With so much going on, we need to be very clear on what we want to prioritize next! Our agenda for the next couple of months is going to be around increasing our footprint. We are productizing the <span class="caps">GRINS </span>box, so that any community radio station or co-casting adventurer can just buy the box from us, or buy the hardware and install our software on it, plug it in and get started. At the same time, we will start looking out for resellers in different countries who can spawn off an installation activity at their end. All our software is open-source, so the resellers just have to find clients, buy the hardware, and download and install our software. At the same time, we are also looking at how to help make the community radio stations financially sustainable. Our current thinking is around tying up with content providers in education, consultancy, advertisements, etc and use the radio stations as a rural outreach arm for these content providers. The revenue will get passed on to the radio stations and help them cover their operating costs of staff salaries, utility bills, etc.</p>

<p>Stay tuned!</p>]]></description>
         <link>http://www.pbs.org/idealab/2010/01/steady-driving-for-community-radio031.html</link>
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         <pubDate>Sun, 31 Jan 2010 04:00:44 -0500</pubDate>
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         <title>GRINS v0.2 is released</title>
         <author>aseth@gramvaani.org (Aaditeshwar Seth)</author>
         <description><![CDATA[<p>We are very pleased to announce the second release of <span class="caps">GRINS, </span><a href="http://gramvaani.org">Gram Vaani</a>'s Knight-funded project to create low-cost systems for community radio stations in rural areas. This builds upon the v0.1 release we did in June by adding support for telephony, backup, and log-shipping, plus smoothing out many user interface issues. Having a single console to schedule broadcast, make and receive phone calls, archive live speech and manage content sets <span class="caps">GRINS </span>apart from any other commercial or open-source radio broadcast software available so far.</p>

<p>Here's a look at some of the features:</p>

<p><b>Telephony:</b> The current support for live telephony allows the radio jockey to receive phone calls, converse with the caller, and optionally put them on air. Conferencing can also be set up across multiple callers if more than one phone line is available at the radio station. This means that the radio stations can do interesting applications, for example, have a doctor stay on line and invite community members to call and ask questions, or have agricultural experts and mediators stay on line and answer questions, etc. This also means that syndicated broadcast can be enabled across multiple <span class="caps">GRINS </span>stations by having them call each other! Here is a screenshot of what the telephony screen looks like.</p>

<p><span class="mt-enclosure mt-enclosure-image" style="display: inline;"><img alt="" src="http://www.pbs.org/idealab/gramvaani/telephonywidget.png" width="500" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /></span></p>

<p><b>Log shipping:</b> Even if your radio station does not have Internet connectivity, you can still report back problems to us. All you need is a <span class="caps">USB </span>stick. As shown in the figure below, you then insert the key into any of the various machines you may be using. <span class="caps">GRINS </span>will copy its logs on to the key. Then walk over to an Internet cafe or any other Internet enabled PC and insert the key into this <span class="caps">PC.</span> Scripts will automatically fire off and upload the logs to our server. We can then take a look at these logs and figure out any problems in your setup.</p>

<p><span class="mt-enclosure mt-enclosure-image" style="display: inline;"><img alt="logshipping.png" src="http://www.pbs.org/idealab/gramvaani/logshipping.png" width="500" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /></span></p>

<p>To read more about <span class="caps">GRINS </span>v0.2, and for download/installation instructions, please take a look at our <a href="http://gramvaani.org/news/software/">website</a>.</p>

<p>In our next release, we will provide the ability to send/receive <span class="caps">SMS </span>messages, and to share content across different CR stations.</p>]]></description>
         <link>http://www.pbs.org/idealab/2009/12/grins-v02-is-released352.html</link>
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         <pubDate>Fri, 18 Dec 2009 10:52:11 -0500</pubDate>
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         <title>VLink Offers Robust, Low-Cost Internet Service for Rural Areas</title>
         <author>aseth@gramvaani.org (Aaditeshwar Seth)</author>
         <description><![CDATA[<p>Internet penetration in rural areas, especially in developing countries such as India, is generally poor. Telecom companies do not find it economically viable to deploy wired broadband such as <span class="caps">DSL</span>; satellite connectivity is expensive and often slow; dial-up (if available) is always flaky; and cellular data services such as <span class="caps">GPRS </span>or <span class="caps">EDGE </span>are quite costly to use. Newer technologies for wireless broadband such as WiMax do promise higher bandwidth, but infrastructure costs for deployment in rural areas remain high. How then can Internet connectivity be provided in such areas in a robust and low-cost manner?</p>

<p>One could, of course, ask whether the Internet is required at all in rural areas, given that most of the population is only semi-literate. But this is a flawed argument. The Internet today goes beyond text and includes video, audio, images, and even caters to local vernacular languages. This makes a lot of content relevant to a much larger demographic. Second, the Internet has also become the primary vehicle for delivery of transaction-oriented applications such as buying a train or bus ticket, or making bill payments, and hence is more relevant to rural areas for making it easier to conduct such transactions.</p>

<p>A number of research groups have developed different technologies to provide connectivity in remote rural areas, and I will talk about some of them in subsequent posts. In this post, I will describe an innovative project called <a href="http://blizzard.cs.uwaterloo.ca/tetherless/index.php/VLink">VLink</a> done by the <a href="http://blizzard.cs.uwaterloo.ca/tetherless/index.php/Main_Page">Tetherless Computing Group</a> at the University of Waterloo in Canada. The group, led by <a href="http://blizzard.cs.uwaterloo.ca/keshav/wiki/index.php/Main_Page">Prof. Srinivasan Keshav</a>, has been working in this area for the last four years. There were two main principles behind much of the philosophy followed by the group:</p>


<ul>
<li><b>Delay reduces cost</b>: When we normally think about the Internet, we think of it as an always-connected medium where users can surf the web, browse pictures, view videos, etc, all on an instantaneous basis. But this is not always necessary for many applications. For example, if you want to send an email, it is immaterial whether the email gets delivered to the recipient's mailbox instantaneously or a couple of hours later, because the recipient will only see the email the next time that they log onto their computer. </li>
</ul>



<p>Similarly, if you want to buy a train ticket, it should be sufficient if you were to put in a request right now and receive the ticket the next day when you log on. The drift here is that for many applications, technically called delay-tolerant applications, you need not always be connected to the Internet, and even delayed connectivity is fine to a large extent. The insight of this project is that if users are willing to tolerate some delay, it can significantly reduce the cost of providing Internet access, as I will soon describe.</p>


<ul>
<li><b>Applications and communication medium are separate from each other</b>: Consider various examples of applications such as email, ticket booking, video download, picture download, etc. None of these applications really depend on whether the underlying medium of communication is a satellite link, or a broadband link, or maybe even a dial-up link. And the Internet has been designed in such a manner that different communication technologies can be substituted for each other, but the applications will still work. In technical language we call this layering, meaning that applications work at a higher layer than the communication medium, and as long as the roles and responsibilities of layers are cleanly separated from each other, higher layers won't care about how the lower layers are implemented.</li>
</ul>



<p>VLink used these two principles to develop a software framework on which delay tolerant applications could be built, and different communication channels could be used in the underlying layers for moving bits to and from the Internet. These communication channels include the following:</p>


<ul>
<li><b>Vehicles to ferry data</b>: Vehicles such as cars and buses that regularly travel between villages and cities are fitted with a wireless router that runs from the vehicle's battery. This router carries a hard disk and supports WiFi. When the vehicle drives past a kiosk in a village, it wirelessly picks up data from the computers in the kiosk, stores this data on the hard disk, and pushes the data off into the Internet when the vehicle drives through a WiFi hotspot that is connected to the Internet. The same process is used to fetch data from the Internet and deliver it to the kiosk. </li>
</ul>



<p>Even if the vehicle does not stop as it passes a kiosk, the 5-6 seconds of connectivity are sufficient to transfer almost 200MB of data. The system supports all sorts of additional features such as retransmission of data if a vehicle breaks down midway, duplication of data on multiple vehicles to increase the chances of speedy delivery, fragmentation of data so that different parts of the data can be transferred through different vehicles, etc.</p>

<p><span class="mt-enclosure mt-enclosure-image" style="display: inline;"><img alt="Kiosksystem-small.png" src="http://www.pbs.org/idealab/2009/06/26/gramvaani/Kiosksystem-small.png" width="560" height="420" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /></span></p>


<ul>
<li><b><span class="caps">USB </span>keys</b>: Probably the most robust method of data transfer, <span class="caps">USB </span>keys are cheap, can provide gigabytes of storage, and can be carried around virtually anywhere humans can go. VLink uses <span class="caps">USB </span>keys as a communication medium, and, similar to vehicles carrying data, the data can be split across multiple <span class="caps">USB </span>keys, duplicated, retransmitted, and reassembly works regardless of the order in which different data fragments arrive at the destination. In fact, some fragments could be brought in over <span class="caps">USB </span>keys while others over vehicles, and everything will still work!</li>
</ul>



<p><object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/zxohVroSVIE&amp;hl=en&amp;fs=1&amp;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/zxohVroSVIE&amp;hl=en&amp;fs=1&amp;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object></p>


<ul>
<li><b><span class="caps">SMS</span></b>: Although a very non-intuitive mechanism, it actually makes a lot of sense. VLink can fragment data into 160-byte chunks that can be text-messaged to the destination and then reassembled. This is especially useful for data that needs to be delivered urgently, for example, a high priority email, which cannot wait for somebody to carry a <span class="caps">USB </span>key or for a vehicle to drive past. VLink can internally infer that such short high priority messages can be sent over <span class="caps">SMS, </span>while larger non-urgent messages can be sent over video.</li>
</ul>



<h2>Robust and Low Cost</h2>

<p>Such non-conventional communication mechanisms actually end up being very robust and low-cost. The cost of wireless routers on vehicles gets amortized across all kiosks that a vehicle visits. Similarly, <span class="caps">USB </span>keys are cheap and a key can be handed to practically every single person who moves between a village and city. <span class="caps">SMS </span>is also available practically everywhere, and in fact many countries such as India have bulk <span class="caps">SMS </span>plans to allow the user to send many <span class="caps">SMS </span>messages in one single go.</p>

<p>The VLink group has also built some useful applications on this platform. A Flickr application fetches pictures matching a search term, a YouTube application similarly searches and downloads video, an email application delivers email, etc. An open <span class="caps">API </span>is also provided, which allows developers to build other innovative delay tolerant applications as well.</p>

<p>Different parts of the VLink system have even been piloted in many locations. A vehicle-based pilot was done in the <a href="http://blizzard.cs.uwaterloo.ca/tetherless/index.php/Photographs_of_the_Anandpuram_deployment">village of Anandpuram near the city of Vishakapatnam in India</a>, where VLink was used to move e-governance forms for birth certificates, income certificates, and more to the Internet. </p>

<p>A <a href="http://blizzard.cs.uwaterloo.ca/tetherless/index.php/Photographs_of_the_Ghana_deployment">pilot in Ghana</a> helped connect a central hospital in Accra with rural clinics, enabling nurses in remote locations to consult with doctors in the city. And even at <a href="http://gramvaani.org">Gram Vaani</a>, we plan to use <span class="caps">USB </span>keys to ship logs from remote community radio stations to the Internet so that we can analyze them to find bugs, before sending back upgrades and patches to be automatically applied to the systems running at different radio stations.</p>

<p>For more information, you can either write to me because I worked on many parts of the project for my thesis, or you can write to Prof. Keshav, or leave a comment here and we will get back to you.</p>]]></description>
         <link>http://www.pbs.org/idealab/2009/06/vlink-offers-robust-low-cost-internet-service-for-rural-areas177.html</link>
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         <pubDate>Fri, 26 Jun 2009 15:30:13 -0500</pubDate>
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         <title>First Release of the Gramin Radio Inter Networking System Is Here!</title>
         <author>aseth@gramvaani.org (Aaditeshwar Seth)</author>
         <description><![CDATA[<p><span class="mt-enclosure mt-enclosure-image" style="display: inline;"><img alt="grins.png" src="http://www.pbs.org/idealab/gramvaani/grins.png" width="93" height="75" class="mt-image-none" style="float:left; margin:10px" /></span></p>

<p>After working countless weekends and days and nights, we are very happy to announce that Gram Vaani's platform for community radio stations is now available for download. We call it <span class="caps">GRINS, </span>standing for the Gramin Radio Inter Networking System.</p>

<p><span class="caps">GRINS </span>is an enhanced automation system for community radio stations. Built on Gram Vaani's <a href="http://gramvaani.org/technology/"><span class="caps">MINP </span>platform</a>, the current release of <span class="caps">GRINS </span>allows radio station operators to schedule broadcasts, preview programs, record live transmissions, and maintain an extensive semantically searchable library. In future releases, <span class="caps">GRINS </span>will be enhanced to handle telephony calls, sending and receiving <span class="caps">SMS </span>messages, and Internet connectivity to share and stream content with other <span class="caps">GRINS </span>deployments. Some of the key features of <span class="caps">GRINS </span>that distinguish it from other radio broadcast platforms are as follows:</p>


<ul>
<li><b>Commodity hardware</b>: <span class="caps">GRINS </span>does most processing in software to eliminate the need of buying expensive audio hardware, and yet imposes very low processing overhead on the system. For this reason, <span class="caps">GRINS </span>can be run off commodity PCs and single board computers, significantly reducing the costs of setting up community radio stations.</li>
</ul>




<ul>
<li><b>Service oriented design</b>: All functionality provided by <span class="caps">GRINS </span>is handled by different services, such as the Audio Service for playout, Archiver Service for recording, Library Service for storage, etc. Each of these services can be run either on a single machine, or off<br />
multiple machines. This makes the deployment of <span class="caps">GRINS </span>extremely flexible to be able to fit into any kind of a radio station setup.</li>
</ul>




<ul>
<li><b>Application development platform</b>: The open <span class="caps">API </span>of <span class="caps">GRINS </span>allows third party developers to build their own radio applications using the various underlying services that <span class="caps">GRINS </span>provides. For example, you can build specific applications for the broadcast of educational programs<br />
or health programs, that allow quick search and playback features for the respective topics. In the future, once <span class="caps">GRINS </span>begins to support the telephone, video, and Internet planes, these <a href="http://gramvaani.org/2008/06/multiplanar-application-design-for-community-radio-stations/">applications can even be multiplanar</a> in nature.</li>
</ul>




<ul>
<li><b>Easy to use UI</b>: The <span class="caps">GRINS </span>user interface has been especially designed keeping in mind the target population of rural areas in India and other developing countries. The use of large icons and simple navigation makes <span class="caps">GRINS </span>easy to use even for radio operators who are new to computerized systems.</li>
</ul>




<ul>
<li><b>Diagnostics</b>: A key feature of <span class="caps">GRINS, </span>the system can actually detect any network faults or audio cable errors or poor audio quality through <span class="caps">DSP, </span>and guide the operators on how to fix the problem locally. This reduces the down-time of the system so that radio stations located in remote rural areas do not have to wait for a technician to visit them and fix small problems.</li>
</ul>



<p>Please navigate the following links to know more about <span class="caps">GRINS</span>:</p>


<ul>
<li><a href="http://gramvaani.org/docs">Screenshots, and download/installation instructions</a></li>
<li><a href="http://gramvaani.org/docs/webconfiguration.html">Configuration wizard</a> to understand how <span class="caps">GRINS </span>can be plugged into your existing radio station setup </li>
</ul>



<p>In just a few weeks, we will do out first pilot with Radio Bundelkhand, the community radio station in Orcha, India set up by <a href="http://devalt.org">Development Alternatives</a>. And we will also demo <span class="caps">GRINS </span>during the upcoming <span class="caps">C4FCM </span>conference at <span class="caps">MIT.</span></p>

<p>It has honestly been a tremendous effort. Building such a comprehensive system in 5 months, with over 50,000 lines of code is no joke! We are very fortunate to have such a gifted technology team at Gram Vaani.</p>

<p>And do visit the <a href="http://gramvaani.org">Gram Vaani website</a> to stay updated on our progress.</p>]]></description>
         <link>http://www.pbs.org/idealab/2009/06/first-release-of-the-gramin-radio-inter-networking-system-is-here162.html</link>
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         <pubDate>Thu, 11 Jun 2009 02:42:07 -0500</pubDate>
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         <title>Tech Design Decisions Behind Gram Vaani&apos;s Radio Platform</title>
         <author>aseth@gramvaani.org (Aaditeshwar Seth)</author>
         <description><![CDATA[<p>This is a post more for the technology minded, but even others should find it interesting to get an inside view of what goes into designing appropriate technological systems in rural contexts that we are addressing. We've made many design decisions along the way, based on our prior experiences, foresight into expected problems, and observations made while visiting and learning about community radio stations in India. I will first outline some important technological goals that we want to achieve, then describe details of our platform, and finally show how our platform will be able to meet these goals. There will of course be changes along the way as we gain feedback from our upcoming pilot deployments, but our insight so far has been that careful thought into appropriate design is crucial to increase the chances that technological systems will be able to fit into the social and cultural context in which they are meant to be deployed.</p>

<p><b>Technological goals</b></p>


<ul>
<li><em>Low cost</em>: Clearly one of the most important requirements, we figured early on that specialized hardware such as audio switchers and breakout boxes add to the cost of setting up a community radio station. Therefore we decided to do as much stuff in software as possible, so that a single desktop PC could be used as a library store, a broadcasting system, an archiving system, a telephony server, all in one. The challenge of course being that how do we overload so much functionality on to a single box, while still preserving good audio quality? Well, that's where good software design comes in!</li>
</ul>




<ul>
<li><em>Robust in challenging climatic conditions</em>: India is a hot country. Temperatures in the summers go up to 48C in most interior areas. Add to that all the dust that blows around, and keeps increasing as deforestation progresses unabated. Whatever hardware we use, it must be able to sustain such harsh climatic conditions because air-conditioning a radio station only costs more money.</li>
</ul>




<ul>
<li><em>Platform independent</em>: Our system should provide a user interface for both Windows and Linux. Windows because most Indians really prefer Windows since familiarity with Windows helps them get better jobs. License costs are really not a problem because pirated copies of XP are available in abundance. And Linux because it's much better, and because many non-profits are now waking up to the power of truly free and open-source software, and are pushing the upcoming community radio stations in India to start using Linux.</li>
</ul>




<ul>
<li><em>Flexible and incrementally deployable</em>: Our system may not always be used in greenfield setups only for new community radio stations. Existing radio stations may want to use our system as well, but would need a migration path to gradually move various functionality one at a time to our system. Therefore, it should be versatile enough to be able to fit in a plug-n-play manner in almost any radio station setup, and be continuously reconfigured to gradually handle more and more tasks.</li>
</ul>




<ul>
<li><em>Easy installation and configuration</em>: For increased outreach, we want users to be able to simply download our software, buy the recommended hardware, follow the installations instructions, and get ready to go. This means that installation and configuration should be brain dead simple because many of our users may not be tech savvy to follow complicated setup instructions.</li>
</ul>




<ul>
<li><em>Remote maintenance</em>: Since it will not be feasible for our technicians to travel long distances to remote radio stations to handle any misconfiguration failures or software bugs, we would like to fix things remotely to the maximum extent possible. But this can be quite challenging because most stations may not have Internet connectivity unless we set up some kind of a system for them. It may seem like a chiken and egg problem, but we think we have solutions!</li>
</ul>




<ul>
<li><em>Low power consuming</em>: Given the erratic power situation in Indian villages (and cities), and the high costs to set up a soundproofed diesel generator, we want to use low power consuming hardware so that it can just run off solar. Unfortunately though, the lower power consuming a computer is, normally lower is its computational capability.</li>
</ul>




<ul>
<li><em>Platform to build applications</em>: Although this appears as our last goal, it is indeed a very important goal that deserves some explanation. What is a platform and what is an application? As an over-simplified analogy, if you consider the Internet as a platform that provides data connectivity, then email or youtube or amazon are examples of different applications built on this platform by leveraging the connectivity features provided by it. In the same manner, our platform essentially enables radio broadcast, archiving, library categorization and search, and telephone dial-in/dial-out features. But these features can be mixed and matched to build different applications on our platform. A marketplace is an example where people can dial into the radio station, record local classifieds, and the ads can later be played out over radio. Similarly, agricultural consultancy is an application where an expert can dial into the radio station and conduct a live broadcast, or even reply to questions put up by the audience. A poll is another example where people can dial into the radio station or send <span class="caps">SMS</span>es to record their responses, which can later be statistically plotted and analyzed. For each of these cases, we want our platform to provide an <span class="caps">API </span>that exposes the underlying radio/telephony/library services, and allows these services to be easily composed into complex applications. The reason for doing this is obvious -- a generic platform design which can be used to build innovative applications that we may not have even thought about right now.</li>
</ul>



<p><b>System design</b></p>

<p>So, what have we done to be able to meet these goals?</p>


<ul>
<li><em>One-box system</em>: We are currently using one of the m-series Via mini-ITX platforms that run at 533MHz. These are small boxes, something like 7"&#215;2"x8", which have a power consumption of the order of 20W. We are testing this on a Soekris box as well, which has an even lower power consumption. </li>
</ul>



<blockquote><p>Another advantage with our one-box design is that it can either be used as a radio broadcast console in itself, or, as shown in the figure below, it can be plugged into an existing radio broadcast system. Here, the server for audio broadcast/archiving/telephony runs on the box, while the UI runs on the standard Windows or Linux PC used by the radio station. This plug-n-play design makes our system quite flexible to fit in practically any radio station setup, or to even start a radio station from scratch. </p></blockquote>

<p><span class="mt-enclosure mt-enclosure-image" style="display: inline;"><img alt="blackbox.jpg" src="http://www.pbs.org/idealab/2009/04/22/gramvaani/blackbox.jpg" width="360" height="170" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /></span></p>

<blockquote><p>Many of the Via and all the Soekris models also come with large heat sinks without a fan. Not having a fan is a great help because fans are really not good in dusty environments. They get dirty quite soon, and if not maintained properly, then the <span class="caps">CPU </span>is endangered of over heating and cooking itself.</p></blockquote>


<ul>
<li><em>Good software design</em>: It is hard to explain this in detail, but we have managed to keep our software with a very low memory footprint. The UI currently runs in 30 <span class="caps">MB, </span>and the server side services consume another 20-30 <span class="caps">MB.</span> We were able to do this by designing a custom in-memory cache that eliminates multiple copies of the same data object, and also reduces the amount of database accesses. This makes our software very responsive, kind of in an <span class="caps">AJAX </span>like manner for web applications.</li>
</ul>




<ul>
<li><em>Java</em>: We chose to write our UI and much of the server in Java, which makes our system platform independent. The UI can run in both Windows as well as Linux, whichever may already be in use in the radio station.</li>
</ul>




<ul>
<li><em>No <span class="caps">CPU </span>scaling</em>: <span class="caps">CPU </span>scaling is enabled by default in most systems. This means that if a computer normally runs at 533 MHz, it can be over-clocked to almost 1 GHz if required. This scaling normally happens automatically using different governor algorithms when the <span class="caps">CPU </span>utilization increases beyond some pre-defined threshold. We noticed two disadvantages with <span class="caps">CPU </span>scaling though. One, the act of scaling caused disturbances in the audio quality. Second, running the <span class="caps">CPU </span>at a higher frequency would increase its temperature, and a watchdog would then shut down the computer when the temperature got too high. It is worth mentioning how we identified these issues though.</li>
</ul>



<blockquote><p>We monitor audio quality in an automated manner by generating a sine wave at a fixed frequency, and then draw the audio output into a another computer where we observe the primary frequency component of the audio being received. In a perfect transmission, we would get a single peak on the same frequency at which the input sine wave was generated. But we found that at exactly the times when the <span class="caps">CPU </span>would scale to a higher frequency, we would miss out some audio samples. So the scaling itself was not happening smoothly.</p></blockquote>

<blockquote><p>The temperature issue was even more interesting. Everything would work perfectly if we tested our system during the day. But interestingly, if we would leave it running all night, playing and archiving audio just to do a stress test on the robustness, very often the temperatures would rise and the <span class="caps">CPU </span>would freeze. We finally figured that this was happening because during the day we would have the air-conditioning turned ON in our office, but at night, since the hot Indian summers are rapidly setting in, the room temperature would rise and the <span class="caps">CPU </span>would get too hot!</p></blockquote>

<blockquote><p>As a safeguard, we have therefore disabled <span class="caps">CPU </span>scaling. We found that it was not required anyways, except maybe when we would encode a wav file into an mp3, because the encoder would take a lot of <span class="caps">CPU.</span> However, we do this encoding lazily and therefore it is not critical if it gets done in 30 seconds or 1 minute. We actually monitor the idle state of the system, and if it has been idle for more than a prespecified time interval, it is only then that we initiate an encoding operation.</p></blockquote>


<ul>
<li><em>Log shipping and upgrades</em>: Until the time we do not build systems for Internet connectivity of the radio station, we have designed a low-tech method for remote maintenance. Whenever a <span class="caps">USB </span>key is inserted into our box, all system logs get copied on to this <span class="caps">USB </span>key. And if the key is brought over to a city that has Internet connectivity, and inserted in a computer connected to the Internet, then our software automatically picks up the logs and mails them to us. We can then analyze these logs, check for any errors, and if an upgrade is required, then copy a patch to the same <span class="caps">USB </span>key. When this key is now inserted back into the box at the radio station, the upgrade is performed automatically. Thus, unless there are some serious hardware errors which may require our attention, software errors and bugs can be handled through this <span class="caps">USB </span>transport system without requiring us to visit the radio station.</li>
</ul>




<ul>
<li><em>Service oriented design</em>: All of audio broadcast, archiving, library search, and telephony are named as "services" in our system. An easy way to understand this concept is that our platform provides certain "services", and applications can be written which use these services. Each service exposes an <span class="caps">API </span>to the basic functions it provdes, and applications use this <span class="caps">API </span>for their custom functionality. Anybody can then write an application using this high-level <span class="caps">API </span>without having to worry about the internals of audio playout or telephony, etc. In fact, we plan to work with students in various places to have them conceptualize and write all sorts of different applications.</li>
</ul>



<p><b>Meeting the goals</b></p>

<p>We are extremely confident that our system design will be able to meet the goals outlined above. </p>


<ul>
<li>Our one-box setup is as low-cost as it gets. The mini-ITX box with a hard disk costs around $300, plus an extra good quality <span class="caps">USB </span>soundcard for $50. We will keep adding new components over time such as an <span class="caps">FXO </span>telephony card, a WiFi card, and an FM transmitter card, but the costs should hopefully remain under $1000. The software is of course going to be free!</li>
</ul>




<ul>
<li>Having a fan-less box, and canceling <span class="caps">CPU </span>scaling, should help our system cope with the challenging climatic conditions of India.</li>
</ul>




<ul>
<li>Java brings in platform independence.</li>
</ul>




<ul>
<li>The plug-n-play and service oriented design makes our system incrementally deployable. It can be simply plugged into any radio station setup, and services for audio broadcast, archiving, library, or telephony can be turned ON and <span class="caps">OFF </span>as desired.</li>
</ul>




<ul>
<li>The plug-n-play characteristic of our system also helps keep the installation and configuration process simple. Users just have to plug in audio cables from the right sockets of their mixers into the soundcards mounted on our system.</li>
</ul>




<ul>
<li>Log shipping and automated patching of upgrades through a <span class="caps">USB </span>key will enable remote maintenance, albeit at the cost of a delayed response because somebody will have to physically transport the <span class="caps">USB </span>key to an Internet connection point. But we feel this should be good enough for now. Besides, since our system will be loosely integrated with a radio station setup, any downtime will not bring the station off the air because basic audio broadcast can still be done using common software such as winamp.</li>
</ul>




<ul>
<li>Low power consuming: Our choice of Via and Soekris single board computers definitely helps to keep the power requirements low.</li>
</ul>




<ul>
<li>Platform based design: We have designed our software in a service oriented manner right from the start. This makes it extremely versatile to be used for many different kinds of applications.</li>
</ul>



<p>Do stay tuned for more updates. We have our first release scheduled for May. Until then, all of us at Gram Vaani are busy writing code like monkeys! And stress testing our system using brute force like donkeys! But the most interesting part of this project has been of how we have this extremely broad vision of enabling community media to empower people, and how it actually technologically boils down to very detailed nuances of figuring out audio quality and <span class="caps">CPU </span>temperature and log shipping, etc. This kind of a unified activity spanning the entire stack from vision to implementation is rarely seen in technology projects, and this is really what inspires our team of how we can make a positive impact on the world through technology.</p>]]></description>
         <link>http://www.pbs.org/idealab/2009/04/tech-design-decisions-behind-gram-vaanis-radio-platform112.html</link>
         <guid isPermaLink="True">http://www.pbs.org/idealab/2009/04/tech-design-decisions-behind-gram-vaanis-radio-platform112.html</guid>
         <category domain="http://www.sixapart.com/ns/types#category">Audio/Visual</category><category domain="http://www.sixapart.com/ns/types#category">Best Practices</category><category domain="http://www.sixapart.com/ns/types#category">Technology</category>
         <category domain="http://www.sixapart.com/ns/types#tag">audio quality</category><category domain="http://www.sixapart.com/ns/types#tag">community radio</category><category domain="http://www.sixapart.com/ns/types#tag">development</category><category domain="http://www.sixapart.com/ns/types#tag">performance</category><category domain="http://www.sixapart.com/ns/types#tag">system design</category>
         <pubDate>Wed, 22 Apr 2009 01:37:22 -0500</pubDate>
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      <item>
         <title>The Community Radio Movement in India</title>
         <author>aseth@gramvaani.org (Aaditeshwar Seth)</author>
         <description><![CDATA[<p>India has been quite a latecomer to this promising channel of people empowerment through community media. Until late 2006, only educational institutions were allowed to set up <em>campus radio stations</em> having a transmission range of 10-15km. The scope was only recently expanded to also include non-profit agencies, agricultural research institutes, and schools, to set up <em>community radio stations</em> that would involve local communities in the content production process. The progress has been steady since then, although arguably somewhat slow. As of now, there are four stations that are broadcasting, and around six stations that are in advanced stages of their application approvals. I will first briefly describe the historical context of the CR movement in India, then outline certain inefficiencies in the current CR policy, enumerate a few practical problems in establishing and running CR stations in the Indian context, and finally connect the efforts of Gram Vaani and other organizations in addressing these problems.</p>

<p><b>Historical context</b></p>

<p>The importance of community media for community empowerment and democratization is well known. And voice based media are especially relevant in the Indian context, given the poor literacy levels in rural areas. However, despite radio being an efficient channel for voice-based community media, communities and independent organizations were forbidden to set up their own radio stations. Pioneering organizations such as Voices and Drishti Media therefore chose a concept called narrow casting to circumvent the policy restrictions. They worked with <span class="caps">NGO</span>s Myrada in Bangalore and Kutch Mahila Vikas Sangathan (a women collective) in Gujarat to train rural community reporters to produce audio programs just like it would be done in a radio studio. But the programs were played out over loud-speakers in common community meeting points such as near temples and at Panchayat (village level governing bodies) meetings, or within "listener groups" of women working together in mcrofinance self-help-groups. The audio production was itself done in a small studio where eminent village personalities and local politicians were invited for interviews, local artists were called in for recording folk songs, and school children were invited to recite poems and famous speeches by great personalities. Namma Dhwani (meaning, our voices), the setup at the village of Buddikote near Bangalore, even pioneered a new concept called cable casting where they used the cable TV network in the village for broadcast. This was a daring step in many ways against the repressive government policies -- since cable TV was run by local operators, Namma Dhwani could purchase air time cheaply for their own programs even though it could not run its own radio station. The channel of course did not have any video -- just a blank blue screen -- but given the high penetration of television in the community, it was a fantastic outreach channel.</p>

<p>Both the experimental setups near Bangalore and in Gujarat were extremely successful in empowering communities, making them realize their rights, and lobby for their demands from local authorities. Given ready evidence, enterprising activists from organizations such as Drishti, Voices, Ideosync, Maraa, One World South Asia, and many independent individuals incessantly lobbied for a policy change to get permission for radio broadcast. Their efforts were rewarded in late 2006, but the policy still remains mired with many complications.</p>

<p><b>Community radio policy</b></p>

<p>Currently, there are a number of points of dissatisfaction amongst the CR community.</p>


<ul>
<li>Only non-profits more than 3 years old can apply for a CR license. Although this clause is present to help ensure accountability, it is restrictive for new organizations that want to venture into community radio in a dedicated manner. The older non-profits that are applying for licenses have been working in different streams such as micro-finance, low-cost housing, health, etc, and tend to look upon CR as an outreach channel for their existing programs. However, the vision and mission of CR is substantially broader and a niche domain in itself.</li>
</ul>




<ul>
<li>The license process can take well over a year. It goes through the approvals of almost five different ministries, and if the application is stuck at any point, then there are hardly any avenues to find out. Updates are rarely available on the government websites. The entire process is also very inconvenient for the applicant organizations because they are often asked to supply more details within sudden deadlines, or required to appear in person in New Delhi without any warning. One of the most significant tasks during the application process is also a community survey that is supposed to be filled out by over 1000 respondents. Although surveys are definitely valuable to assess the information needs of the communities, the specific survey mandated by the government is available only in English, and contains a whole host of amusing questions that are completely irrelevant to community radio. Many people behind the CR movement strongly feel that a one-fits-all survey is not suitable in the diverse Indian context, and applicants should be allowed to design their own surveys based upon certain specific guidelines laid down by the government. Fortunately though, the government secretaries are open to suggestions, and the process will hopefully smoothen out over time.</li>
</ul>




<ul>
<li>The FM transmitter equipment for the community radio station can be sold by only three authorized vendors. The newest vendor, Nomad, designs and manufactures indigenous transmitters, and got approval only last year after a long struggle with the bureaucratic red tape. Prior to Nomad, the transmitter equipment was available at a prohibitively enormous cost from the other vendors. At Gram Vaani, although we know that even lower cost alternatives exist, but given the approval difficulties we have deferred our development efforts on the transmitter front, and decided to focus on other components of the CR technology in priority.</li>
</ul>




<ul>
<li>The policy mandates that the CR station should be owned by a non-profit organization. This is very different from policies in Nepal where local communities can pool funds and apply for a license, or in Bolivia where it is mandatory for a CR station to be governed by a council of members elected from the community. This therefore becomes a push-based top-down approach in India, as opposed to a more desirable pull-based bottom-up approach in Nepal and Bolivia. The non-profit organization in India may or may not choose to listen to feedback from the local community, and there have been reports where feedback from certain community individuals was ignored because these people did not participate in the other development programs supported by the non-profit organization. In the same manner, since the community also may not incur any clearly-observable liability from a failure of the CR station, it would effect their levels of engagement with the radio station. Unfortunately a circular problem, this does outline the complexities of participatory community development programs.</li>
</ul>



<p><b>Other challenges for community radio stations</b></p>

<p>CR stations also face other challenges, the foremost ones being financial sustainability and technology.</p>


<ul>
<li>CR stations are permitted 5 minutes of advertising per hour. If well marketed, this could help cover the operational costs to run the CR station and pay salaries to the staff. But it is practically infeasible for resource-crunched CR station operators to acquire business skills and look for advertisers while they also produce good quality radio content. We feel that having a central agency like Gram Vaani look for advertising on their behalf will be very helpful. But it is also important to create other revenue streams for community radio. We have a number of interesting ideas based on coupling radio with telephony services, that we will outline in a subsequent post.</li>
</ul>




<ul>
<li>The setup used by most stations is quite basic -- just a computer and mic, connected to the FM transmitter via a mixer. Although simplicity is good, the lack of interactive systems such as telephones, field reporting tools, and content sharing, makes it harder to sustain engagement from the community. Even software used to run the radio station can have a significant impact on its success. Most CR stations currently use Winamp to play out radio programs, and have to resort to hacks to do live broadcast, or interleave advertisements between programs. A professional radio automation system is very necessary to scale activities, but currently there is no free and open-source system that provides a one-stop solution to playout, broadcast, telephony, <span class="caps">SMS, </span>and Internet content sharing.</li>
</ul>



<p><b>The current push behind the CR movement</b></p>

<p>We are very glad that our Knight funding came at an opportune time to enable us to make a significant impact in the growth of community radio in India. Gram Vaani is among the early players in the area of improving technology for community radio, and building a business model around making CR stations financially sustainable. Please take a look at our <a href="http://www.pbs.org/idealab/2009/01/building-a-social-entrepreneurial-garage-startup-in-india024.html">earlier post</a> on details of the kind of software and hardware systems we are building for community radio. We will shortly also write about our current thinking on the business model of enabling services through radio and telephony.</p>

<p>The Gram Vaani team and other CR activists are also part of the Community Radio Forum, a pan-India collective whose most important mandate is to lobby for legislative changes on the CR policy front. The third annual meeting of the CR Forum was held last month at a small town called Orchha, in the Bundelkhand region of India. Orchha was chosen because the very first community radio station licensed under the new policy was established there by Development Alternatives five months back. It was widely attended by almost all organizations in the community media space in India, including Gram Vaani. Anita Iyer from Radio and Music has written a <a href="http://www.radioandmusic.com/content/editorial/news/a-way-ahead-community-radio-stations">detailed article</a> on the meeting. Please do take a look for more information and some fantastic pictures.</p>

<p>The road is long, as all roads always are, but it has been a terrific start so far. The one thing I can definitely vouch for though, is that the enthusiasm and commitment of the CR community in India is undying, and will continue to push the horizons of community media indefinitely. </p>]]></description>
         <link>http://www.pbs.org/idealab/2009/03/the-community-radio-movement-in-india069.html</link>
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         <category domain="http://www.sixapart.com/ns/types#category">Government &amp; Politics</category><category domain="http://www.sixapart.com/ns/types#category">Legal Issues</category><category domain="http://www.sixapart.com/ns/types#category">Marketing</category><category domain="http://www.sixapart.com/ns/types#category">Participation</category><category domain="http://www.sixapart.com/ns/types#category">Technology</category>
         <category domain="http://www.sixapart.com/ns/types#tag">community radio</category><category domain="http://www.sixapart.com/ns/types#tag">cr forum</category><category domain="http://www.sixapart.com/ns/types#tag">india</category><category domain="http://www.sixapart.com/ns/types#tag">policy</category><category domain="http://www.sixapart.com/ns/types#tag">technologies</category>
         <pubDate>Tue, 10 Mar 2009 03:54:34 -0500</pubDate>
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         <title>Building a Social Entrepreneurial Garage Startup in India</title>
         <author>aseth@gramvaani.org (Aaditeshwar Seth)</author>
         <description><![CDATA[<p>Moving from ideas to execution is an ultra cool feeling. Gram Vaani is finally on the go and we are all extremely excited to see our dreams taking shape.</p>

<p><b>The garage startup mode</b></p>

<p>I always used to wonder what a Silicon Valley garage startup would feel like. Well, here's what it looks like -- a social entrepreneurial garage startup in India. This is Bala in his pyjamas, with dozens of audio cables and connectors strewn out on his desk in a manner that only he understands. Bala spends part of his day reading Kafka, and the rest of his day and night drinking coffee and coding. Sometimes he also listens to Pink Floyd and drinks beer, and believe me, Java programs written under the intoxicating influence of Floydian melodies most often produce results that can at best be described only as "interesting".</p>

<p><span class="mt-enclosure mt-enclosure-image" style="display: inline;"><img alt="24012009126-small.jpg" src="http://www.pbs.org/idealab/gramvaani/24012009126-small.jpg" width="384" height="288" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /></span></p>

<p>Well, here's the rest of the story. I wrapped up my PhD in computer science from the University of Waterloo in October 2008, and moved back to India in November. My first month was pretty much spent in settling down in New Delhi. Although I have lived in India all my life except for the last five years in Canada, the rate of change here has been tremendous and it took me quite a while to feel that I was back at home. I finally found a good place to stay, and we set up the Gram Vaani office in one of the rooms in my house. A couple of tables, a couple of chairs, a couple of computers, and loads of audio equipment all over the place! It is indeed no different from operating a garage startup, except that this startup is not here to make big money but to pursue a big vision for community media.</p>

<p>And we are not alone in this vision. Bala, a very close friend, was with me at Waterloo. He did his Masters in computer science from Waterloo and was working for a while in India before joining Gram Vaani earlier in January 2009. The third member of our technical team, Zahir, will also be joining us in another week or so. Zahir is doing his PhD in computer science from <span class="caps">IIT</span> Bombay in the area of <span class="caps">ICTD </span>(Information and Communication Technologies for Development). His thesis is already centered around wireless networks for rural areas, and so Gram Vaani will pretty much form a part of his thesis.</p>

<p>But we will be getting out of this garage mode quite soon. Our proposal for incubation at <span class="caps">IIT</span> Delhi, one of the premier engineering universities of India, was recently accepted. We will move to our new office in a few weeks. The <span class="caps">IIT </span>incubation is extremely useful because it will avoid significant bother for us on the infrastructure setup, give us a lot of credibility, and also provide access for collaboration with the students and faculty at <span class="caps">IIT.</span></p>

<p><b>The technology</b></p>

<p>We now have a good handle on the technical design and tools that we will be using. Our first step is to build a radio automation system that goes beyond much of what is already available on open-source. This automation system will provide the following kinds of features:</p>


<ul>
<li>Playout and scheduling of audio programs</li>
<li>Archiving of live broadcasts</li>
<li>Semantically searchable media library for storing audio, video, image, and text content</li>
<li>Telephony support to allow audience to dial into the radio station and share their viewpoints, both online and offline</li>
<li><span class="caps">SMS </span>support to allow audience to send <span class="caps">SMS</span>es to the radio station</li>
</ul>



<p>And all this hosted on off-the-shelf hardware components, at a cost less than $1000 per community radio station. </p>

<p>The second step will be to connect radio stations situated in remote geographical areas to the Internet. We will do this using long distance WiFi links because broadband of other infrastructure based forms of Internet access are not available in rural areas. This will allow us to provide the following additional features:</p>


<ul>
<li>Content sharing platform to let radio stations to exchange content with each other</li>
<li>Conduct simultaneous syndicated broadcasts across a series of radio stations</li>
<li>Service hosting platform to push advertisements, agricultural advice, news updates, <span class="caps">NGO </span>feedback, etc to the CR stations</li>
</ul>



<p>The third step will be to use FM <span class="caps">PCI </span>cards for radio broadcast, instead of the standard FM transmitters that are big and clunky and expensive. Our goal is to keep the hardware and setup cost for the entire system, including Internet connectivity, below $2500 per community radio station. But this is in no way going to be easy. Reduction in hardware cost implies that we will be doing more and more processing in software by eliminating external components such as mixers and audio switchers. This means that our implementation has to be extremely efficient to ensure that audio latency is minimal, despite the increased computation. Plus, our choice of computation platform is governed by its power consumption, so that it can run on solar power since the electricity situation in Indian villages is extremely erratic; this potentially leaves us with platforms like Soekris or Via boxes which have only 533MHz to 1.6GHz computational capability. Other than tackling such performance issues, we will have to ensure that our system is robust and can be locally repaired through simple troubleshooting guides or telephone calls because it will not be easy for technicians to travel to remote villages for repair services, the travel time some times being up to 3 days one way.</p>

<p>The bottomline -- we are having a lot of fun building this system because it is so real and challenging!</p>

<p><b>The business model</b></p>

<p>Our technology is going to reduce the setup cost for anybody putting up a community radio station. They will only have to purchase off-the-shelf hardware, download our software, and follow instructions to set it up. But how are the radio stations going to sustain themselves over time? The policies in India do allow for five minutes of advertising per hour, but getting advertisers to actually pay can be quite difficult. How can a small non-profit operator in a remote village convince some big company to pay them a minuscule percentage of their advertising budget? The lack of accountability, reachability, and business skills are significant problems here. Gram Vaani's model is to search for advertisers on behalf of the radio stations, and then distribute the revenues to the radio stations that broadcast these advertisements. As is said, it may be easy for a big fish to talk to a big fish, but not easy for many small fish to talk to a big fish. Gram Vaani may not be a big fish itself, but we are confident that over time we will be able to create visibility for community radio among corporate groups looking for rural outreach.</p>

<p>Internally, we prefer to consider advertisements as a kind of service. Gram Vaani will also help provide other services by connecting community radio stations with various information providers. For example, health agencies can be considered as information providers that want to push health related educational information to rural areas. Similarly, agricultural institutes, microfinance agencies, health insurance agencies, etc are all interested in reaching out to rural areas -- we will help connect them with the radio stations, and build an integrated billing and revenue sharing infrastructure so that the community radio stations can acquire sufficient content for programming and sufficient financial revenues to sustain themselves.</p>

<p>Two other founding members of our team, Mayank and Parminder, are actively talking to various groups and radio stations to formulate the business model in greater detail. Mayank is an <span class="caps">MBA </span>from <span class="caps">IIM</span> Lucknow with a great deal of strategy experience for various businesses. And Parminder has already been working on information services in rural areas -- his sister company, eGovServices, helps put up Internet kiosks in villages to provide e-governance services. The technical and business teams wonderfully complement each other and it is an exciting exercise during our common meetings to understand each other's terminologies and language and thinking methodologies.</p>

<p><b>The way forward</b></p>

<p>Other than figuring out the technology and the business model, there are many more issues. How do we get community radio to scale in India? Do we leave the movement to pick up on its own pace, or can be do better? Maybe talk to governments and convince them to give funds for statewide networks of radio stations, or convince corporate groups such as vernacular newspapers to do the same, or maybe banks... We continuously think and debate about these issues to figure out the best way forward. But scaling a bottom-up community initiates in a top-down planned manner has a different challenge to it. How do the communities get a feeling of ownership of the radio stations if it was created without their involvement? Maybe we need to evolve a system of joint ownership of the radio stations, part of it being owned by the government or some company, and part of it by the community; financial ownership is probably the first step towards inculcating operational ownership. Unfortunately, the current community radio policy in India does not permit this kind of a organizational setup. But maybe there are other ways and only time will tell. We are prepared to learn as we go along, and adapt our methods based on what we learn. Please do stay tuned on more updates.</p>]]></description>
         <link>http://www.pbs.org/idealab/2009/01/building-a-social-entrepreneurial-garage-startup-in-india024.html</link>
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         <category domain="http://www.sixapart.com/ns/types#tag">business model</category><category domain="http://www.sixapart.com/ns/types#tag">delhi</category><category domain="http://www.sixapart.com/ns/types#tag">gram vaani</category><category domain="http://www.sixapart.com/ns/types#tag">india</category><category domain="http://www.sixapart.com/ns/types#tag">startup</category><category domain="http://www.sixapart.com/ns/types#tag">strategy</category>
         <pubDate>Sat, 24 Jan 2009 12:43:16 -0500</pubDate>
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         <title>Job Openings at Social Entrepreneurial Startup</title>
         <author>aseth@gramvaani.org (Aaditeshwar Seth)</author>
         <description><![CDATA[<p>Company background: Gram Vaani is a social entrepreneurial startup focused on building innovative models of media delivery for rural areas of India. Media is an important agency to bring social change and responsible politics, but novel technological and business methods are required to successfully and scalably enable services in the challenging rural environments. Our open-source product line is aimed at low-cost systems co designed with local communities, and has been funded by the Knight Foundation of the US as part of their prestigious global news challenge competition for 2008. Join our young and high powered team for an extremely satisfying, exciting, and educative journey!</p>

<p>Opening for a technical architect: Your job will be to architect the system and lead the development efforts.<br />
* 3+ years of experience<br />
* Computer science or electronics graduate having done courses/projects in computer networks, operating systems, and design patterns<br />
* Extremely innovative, imaginative, and able to deal with independence<br />
* Ability to prioritize and set deadlines for self and the team<br />
* Experience with the design of large object-oriented systems<br />
* High level of expertise in C++, Java, Java Swing, Perl, Python, Shell scripting<br />
* Very very comfortable on Linux<br />
* Ability to quickly research and master unfamiliar tools and technologies<br />
* Feels excited about traveling to remote rural locations and interacting with the people<br />
* Familiarity with Asterisk, GStreamer, and audio on Linux is a plus<br />
* Familiarity with WiFi and IP/analog telephony systems is a plus<br />
* Familiarity with basic electrical circuit design is a plus</p>

<p>Opening for a lead developer: Your job will be to help develop the system according to requirements.<br />
* 1+ year of experience<br />
* Likes to take initiative to explore new ideas<br />
* Expertise in C++, Java, Java Swing, Perl, Python, Shell scripting<br />
* Very very comfortable on Linux<br />
* Ability to quickly research and master unfamiliar tools and technologies<br />
* Feels excited about traveling to remote rural locations and interacting with the people<br />
* Familiarity with Asterisk, GStreamer, and audio on Linux is a plus<br />
* Familiarity with WiFi and IP/analog telephony systems is a plus<br />
* Familiarity with basic electrical circuit design is a plus</p>

<p>Location: Positions are based out of Delhi. If you need to relocate, we will try our best to make your move as comfortable as possible.</p>

<p>Energetic startup working environment. Very competitive salaries, best in the market. Everybody codes. Lots of opportunities -- you define your limits. Team work is imperative. Having fun@work is guaranteed :)</p>

<p>Our team: Aaditeshwar Seth did his PhD in computer science from the University of Waterloo in Canada, and his BTech in computer science from <span class="caps">IIT</span> Kanpur. He is an <span class="caps">ICTD </span>researcher, a seasoned entrepreneur, and was awarded as the best all-rounder of the graduating class of 2002 from <span class="caps">IIT</span> Kanpur. Parminder Singh is a serial entrepreneur having already founded two companies prior to Gram Vaani. He did his MTech and BTech in information technology from <span class="caps">IIITM</span> Gwalior, advises the government on e-governance strategies, and has won numerous awards in business development at the national level. Mayank Shivam did his <span class="caps">MBA </span>from <span class="caps">IIM</span> Lucknow and his BTech in electrical engineering from <span class="caps">IIT</span> Kanpur. He works for McKinsey and is credited with having won almost every single leadership and academic award in existence in his graduating class.</p>

<p>Please email your CV to: aseth@gramvaani.org<br />
Website: http://gramvaani.org</p>]]></description>
         <link>http://www.pbs.org/idealab/2008/11/job-openings-at-social-entrepreneurial-startup005.html</link>
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         <category domain="http://www.sixapart.com/ns/types#category">Technology</category>
         <category domain="http://www.sixapart.com/ns/types#tag">audio</category><category domain="http://www.sixapart.com/ns/types#tag">c++</category><category domain="http://www.sixapart.com/ns/types#tag">gram vaani</category><category domain="http://www.sixapart.com/ns/types#tag">java</category><category domain="http://www.sixapart.com/ns/types#tag">jobs</category><category domain="http://www.sixapart.com/ns/types#tag">linux</category>
         <pubDate>Sun, 09 Nov 2008 08:51:08 -0500</pubDate>
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      <item>
         <title>$100 Laptop Redesign</title>
         <author>aseth@gramvaani.org (Aaditeshwar Seth)</author>
         <description><![CDATA[<p>A <a href="http://news.bbc.co.uk/2/hi/technology/7411904.stm">new laptop design</a> for the one-laptop-per-child project is being worked out. They have removed the keyboard and replaced it by a touch screen. This turns into a touch sensitive keyboard during normal operation, and the laptop can be used as an e-book reader otherwise. The price is $75, which sounds too good to be true.</p>

<p>I used to be very critical of the <span class="caps">OLPC </span>project during its earlier stages because I could not understand the rationale behind giving a personal laptop to each child, instead of having them access a shared PC in a kiosk for example. The kiosk model would have been much cheaper, and it could even have encouraged a culture of sharing among children. Although this argument is still true to some extent, evidenced by the poor response from <a href="http://www.olpcnews.com/countries/nigeria/olpc_nigeria_one_year_later.html">pilot projects in Nigeria</a>, but I now appreciate the project for many other reasons. For one, it led big companies like Intel to focus on extremely low-cost designs for computers, which may be used not just by children, but even by adults to access information. Second, these is a spirit of continuous innovation in the project which is critical in order to build an appropriate technology that correctly fits in the context in which children and adults in developing countries would use it. Third, the $75 price tag is fabulous. Considering that mobile phones now cost hardly $20 but these models do not have good text and image displays, the $75 laptop plus e-book reader could be a perfect complement.</p>

<p>Many hurdles still remain though, a prominent one being that Internet connectivity in remote rural areas in developing countries is extremely poor. In India, although state governments are funding <span class="caps">SWAN</span>s (State Wide Area Networks) to provide connectivity to rural kiosks, it may still take many years for large scale deployment to happen. Solutions to provide connectivity to a central hub in each village using <a href="http://tier.cs.berkeley.edu/wiki/Wireless">long distance WiFi links</a> or asynchronous connectivity through <a href="http://blizzard.cs.uwaterloo.ca/tetherless/index.php/KioskNet">mechanical backhaul</a> seem suitable. Devices like the <span class="caps">OLPC </span>laptop can use WiFi to access downloaded content at the hubs, or periodically upload content such as queries about what crop rotation pattern to follow, or how to set up a small-scale-industry to manufacture mosquito coils, etc.</p>

<p>So how does all of this tie in with the community radio model of <a href="http://gramvaani.org">Gram Vaani</a>? Community radio is in fact only one technology that we are starting to improve and experiment with, but our goal is more broad, and includes any technology that can be used to improve media delivery and citizen participation in rural areas. In the future, we will also develop systems to enable news delivery on cellphones, and even on devices such as the $75 laptop. These devices have the advantage that their user interface is more suitable to solicit citizen feedback, as compared to radio. Being a broadcast medium, radio of course has other advantages in terms of community involvement and reachability. Therefore, one avenue of innovation for us will always lie in understanding the epistemological characteristics of different media, and to use them in a complementary manner to best serve society.</p>]]></description>
         <link>http://www.pbs.org/idealab/2008/07/100-laptop-redesign005.html</link>
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         <category domain="http://www.sixapart.com/ns/types#tag">community radio</category><category domain="http://www.sixapart.com/ns/types#tag">gram vaani</category><category domain="http://www.sixapart.com/ns/types#tag">olpc</category><category domain="http://www.sixapart.com/ns/types#tag">rural media</category><category domain="http://www.sixapart.com/ns/types#tag">wireless</category>
         <pubDate>Thu, 03 Jul 2008 09:45:40 -0500</pubDate>
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         <title>How Community Radio Becomes the &apos;Voice of the Village&apos;</title>
         <author>aseth@gramvaani.org (Aaditeshwar Seth)</author>
         <description><![CDATA[<p>It all started in the <a href="http://blizzard.cs.uwaterloo.ca/tetherless/index.php/Main_Page">Tetherless Computing Lab</a> at the <a href="http://www.cs.uwaterloo.ca/">University of Waterloo</a>. Our research group led by Prof. S. Keshav prototyped an extremely low-cost software and hardware platform called <a href="http://blizzard.cs.uwaterloo.ca/tetherless/index.php/KioskNet">KioskNet</a>, for providing Internet connectivity in rural areas. The first pilot deployment was done in May 2006 in the village of Anandpuram in the Vizag district of Andhra Pradesh (India), and has since been followed by deployments in West Bengal (India) and Ghana (Africa).</p>

<p>But we soon realized that providing a communication infrastructure to rural areas is not even half of the story. It is useless unless appropriate applications are not built on this infrastructure. One of the most powerful applications to catalyze development is that of news. News media is of fundamental importance not only to improve democracy and responsible politics, but also to supply useful information to educate the rural population about health, entrepreneurship, and employment, and to give them a platform to voice their demands and opinions to government agencies and social development organizations. </p>

<p>Pieces of the vision fell into place when the Government of India announced the licensing process in 2007 to allow <span class="caps">NGO</span>s and educational institutions to set up community radio stations. Community Radio (or CR) is one of the most effective methods for education and media delivery. Radio is extremely low-cost and most people in rural India already own a radio-set, or at least, are close to one at restaurants and various public congregation places. Furthermore, community radio programming involves the local community in creating programs, which makes the content highly contextual for the rural population. This is much better than broadcasting radio or television programs at a national or even at a state level, because India being such a diverse country, each small village and town has its own context of understanding information.</p>

<p>Immediately after the CR licensing announcement, I got together with Mayank and Parminder, and wrote a proposal on how CR stations could be built using PC-based FM transmitters at a much lower cost than most commercially available radio transmitters, and how these stations in different villages could be connected together to the Internet using KioskNet or other low cost communication solutions. This combination of community radio and Internet connectivity becomes a very powerful concept, because not only can extremely contextual information be provided to rural areas through local radio stations, but the radio stations can be connected to government agencies, <span class="caps">NGO</span>s, agricultural research institutions, and news agencies, to supply useful information to the rural population. A reverse-channel from the villages to cities is also automatically enabled, to enable problems faced in rural areas become known to the rest of the world.</p>

<p>The progress from that point was straightforward. We collected all sorts of information about the state of radio in India, got in touch with many <span class="caps">NGO</span>s to understand their concerns, and the result was a proposal to start a non-profit organization called Gram-Vaani, which stands for <em>voice-of-the-village</em>. The aim of Gram-Vaani is to build low-cost technology for these radio stations, and to connect them with government agencies and <span class="caps">NGO</span>s who are looking for an outlet to supply information to rural areas. We call this an <em>ecosystem of information producers and consumers</em>. An ecosystem is really the most appropriate metaphor for our vision, because each entity in this ecosystem relies of other entities for its informational needs. Rural communities need educational information from <span class="caps">NGO</span>s and news about development schemes launched by the government, and the <span class="caps">NGO</span>s and governments in turn need feedback about the status and impact of their programs in rural areas. In fact, the ecosystem metaphor applies to practically all aspects of progress in economics and human development, because of the fundamental interconnectedness of all people in the world. Making the network of interconnections more efficient is really what we are trying to do in Gram-Vaani.</p>

<p>But this is only the beginning, When I look back over the last few years of my PhD and think how all these ideas came into being, I am amazed at how much our thinking has matured and how far we have come along. But I am even more amazed with the realization of the massive chasms that need to be bridged yet to turn our vision into a reality. This is really just the beginning even of the beginning! We are absolutely confident that we can build the technology. But that needs to be supplemented with actual groundwork by our collaborating <span class="caps">NGO</span>s who are in fact the only ones who can ensure that the technology gets used to its maximum potential. And that needs to be supplemented with a huge amount of work on our side in putting the information ecosystem together by bringing governments and <span class="caps">NGO</span>s and educational institutions on the same platform to participate and share information with each other. And when we think about the scale at which we want to operate, which is to help set up 6000 community radio stations all across India, 10 stations on an average per district, then the work to be done seems even more gargantuan. And the challenges never get easier, because in order to achieve this scale, we need to make each radio station financially sustainable. This means that we have to work not only with governments, but also with corporates looking to expand to the bottom-of-the-pyramid markets. Taking all our partners forward together towards one coherent vision will require a large amount of collaboration and understanding among all of us.</p>

<p>At this point, let me quote <span class="caps">E.F.S</span>chumacher from his book, <em>Small is Beautiful</em>, where he talks about helping the rural population of India.</p>

<p><em>For helping people to help themselves you need at least two persons to look after 100 and that means an obligation to raise ten million helpers, that is, the whole educated population of India.</em></p>

<p>The book was written in 1973 and statistics have changed since then. But the message remains the same. The scale of the problems faced in rural India is so huge that we need the educated and more aware sections of society to help us. And that means that we want <strong><strong>you</strong></strong> to help us. We want you to help us achieve this dream of a happier and prosperous India, free of poverty, unified in spirit, harmonious in existence, and to set an example to the rest of the world of how diversity can peacefully coexist even today.</p>

<p>Please check out the <a href="http://gramvaani.org/collaboration/">Collaborate</a> and <a href="http://gramvaani.org/get-involved/">Get Involved</a> sections on the website. And write to us with your ideas and please contribute to the discussions here. A journey of a thousand miles indeed begins with a small step. Join us on this journey and we promise that it will be very exciting and rewarding.</p>]]></description>
         <link>http://www.pbs.org/idealab/2008/06/how-community-radio-becomes-the-voice-of-the-village005.html</link>
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         <pubDate>Mon, 23 Jun 2008 18:35:26 -0500</pubDate>
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