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NewspaperShift
A Newspaper's Role in Bringing the Community Together
Modern newsrooms have to engage in a never-ending conversation with their community. This may sound self-evident, but it can be a tough sell in a newsroom working under high pressure. So how do you get reporters to buy into the proposition that they need to listen to their audience? They need to see for themselves the enthusiasm that the community... more »
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Toward a National Journalism Foundation
Idea Lab is a group blog of Knight News Challenge grant winners.
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EducationShift
J-Students Take Multiplatform Approach to City Politics
Here's a recipe for how to cover local elections. Take a bunch of bright and eager journalism students. Give them two weeks to fan out across the city and come back with multiplatform stories on issues as diverse as creating bike-only roads, spending almost $30 million on a dog pound and treating Vancouver's sewage. This is what the first-year students... more »
AdvertisingShift
Is Six Apart's 'TypePad Journalist Bailout Program' a Gimmick?
The vultures are circling. What was once a small trickle of layoffs at major newspapers has become a waterfall of lost jobs within the media business. One can almost picture the Poynter Institute's widely read journalism industry blog Romenesko sauntering up to Time Inc. and Conde Nast and screaming, "Bring out your dead!" But one advertising and blogging company is...
more »AdvertisingShift
Project Wonderful, Blogads, FM Go Beyond Click-Through Ads
For new bloggers looking to build up their reader base, it's not always enough just to write well; you need to advertise, to get the word out. And what better way to advertise than with ads? Unfortunately, most advertising online still leaves much to be desired, both for advertisers trying to get noticed and for host sites trying to earn...
more »Digging Deeper
Should Newspapers Become Online Ad Brokers for Local Businesses?
Desperate times call for desperate measures, and that's where the newspaper business is right now. With profits slashed, unending layoffs, and online ad growth slowing, newspapers have to be open to new ideas that will help them deal with a media shift like no other. Last week I looked at the concept of crowdfunding, with people paying journalists directly for...
more »EducationShift
College Media Has Come A Long Way Online
With the swift pace of change in the media landscape, it's easy to overlook how far college news media has come in a short time. There has been some great innovation in college media, even as some lag behind. I was prompted to reflect on this last month, after reading Going Digital, an Inside Higher Ed article by Brian Farkas,...
more »MagazineShift
Pulp Magazines Struggle to Survive in Wired World
Every year Locus Magazine, "The Magazine Of The Science Fiction & Fantasy Field," publishes a year-in-review of the genre. This summation always includes a rundown of the circulation of the remaining speculative fiction magazines, sometimes referred to as the "pulps" because of the cheap wood pulp paper on which they used to be printed. In their heyday there were dozens...
more »World View
Burmese Blogger Sentenced to 20 Years For Reporting on Protests
In many countries, you have to commit a serious crime to be sentenced to 20 years in jail, but in Burma this can happen just for using the Internet. There are almost 69 cyber-dissidents in jail worldwide, yet Burma's Nay Phone Latt has become the first blogger to receive such a lengthy prison term. His crime? To have informed the...
more »Embedded Report
How Newspapers Can Increase Their Google Juice
There isn't much difference between what appears in a small newspaper's print edition and online. Many photographs make it online that don't make it to print, and the AP stories are usually a widget feed from the AP. However, in order to maximize search engine traffic and the reader's satisfaction, newspapers need to rethink their approach to online content. Online...
more »Digging Deeper
Can Crowdfunding Help Save the Journalism Business?
Bands do it. Filmmakers do it. President-elect Barack Obama made an artform out of it. "It" is crowdfunding, getting micro-donations through the Internet to help fund a venture. The question is whether crowdfunding can work on a larger scale to help fund traditional journalism, which is being hit by the twin storms of readership and ad declines at newspapers and...
more »Legal Drama
Canadian Court Rules Linking to Libel Isn't (Necessarily) Libel
Linking to content is the essence of the online experience -- it's the "Web" in the World Wide Web. But there's a lot of legal gray area around linking, and surprisingly few court rulings providing guidance as to the circumstances when linking could result in liability. A court in Canada has now weighed in on the question of liability under...
more »World View
Nigeria Joins List of Countries Harassing Bloggers
On October 19, U.S.-based Nigerian blogger and journalist Jonathan Elendu of Elendu Reports was arrested by the Nigerian State Security Services (SSS) upon his arrival at Abuja airport. It was some days before the SSS announced that Elendu had been charged, first with money laundering and then sedition. Yet another report claimed he was charged with sponsoring a guerilla news...
more »Best of MediaShift
Featured Comment
Are we going to have to destroy what we had (by demanding that all news be free) before we realize that, as your other commentators point out, news has a value and that it's worth paying for?”— Simon Firth
Can Crowdsourcing Help Save the Journalism Business?Reader Poll
Top 5 Around the Web
- Yang yanked
Yahoo CEO resigns as Google deal implodes- CNN wire
Cable net plans 'Newspaper Summit,' could take on AP- FCC review
Net Neutrality activists lead Obama's FCC review team- Motrin headache
Ad campaign backfires over Twitter- Local watchdogs
NYT looks at VoiceofSanDiego, MinnPost, othersUpcoming Events
December 9 - 10, 2008
Mobile Media Investor Conference
Location: San Francisco
This is a networking conference bringing to together the top players in the mobile media field, addressing topics such as how to find financing for mobile projects, how to evaluate risks, and how to build networks.
