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Wiki more popular than online buying or dating - YouTube ads
Will viewers wait through 30-second spots? - MSNBC-of-the-Future
Checkbox journalism helps you skip overkill stories - SD/HSC
New acronym for online shoe-leather reporting - MapLight.org
Mash-up site helps track money and politics
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1 comment so far, Add Yours
Clyde Smith said:
April 27, 2007 7:39 AM
"Will viewers wait through 30-second spots?"
I won't. I waited through a 15 second preroll ad yesterday and was checking the time 5 seconds in. The thing is, if you put an ad on each clip, that's a lot more ads than on television.
I think going for 3 to 5 second prerolls could open up some creativity and keep viewers on board.
30 seconds? I'd stop using their videos in my blogs and would start to consider removing older ones that aren't crucial.
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