The best stories across the web on media and technology, curated by Lily Leung.

1. Digital newspaper circulation increases 63 percent from a year ago (PaidContent)

2. Facebook now encourages users to share organ donor status on their pages (NYT)

3. Ownership of falling-bear photo snapped by student is settled (Poynter)

4. Are apps the answer for the TV industry? (NYT)

5. BuzzFeed explains copyright issues of the cute-animal pics used on its website (Atlantic)

6. Is Hulu moving away from its free-for-all model? (New York Post)

Subscribe to our daily Must Reads email newsletter and get the links in your in-box every weekday!