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Special Series: Olympics in the Digital Age

by Courtney Lowery Cowgill, July 26, 2012

Tagged: facebook, flickr, london olympics, olympics, olympics in the digital age, streaming video, summer olympics, twitter

It used to be that there were two ways to experience the Summer Olympics: watch the games on your TV (and on NBC's schedule) or travel to the games themselves.

Oh my, how things have changed. This summer, you can follow your favorite Olympian on Facebook. Live stream the finals on your laptop. Look at near real-time photo galleries online. Track the most important news from the Games via a special Twitter page.

Over the next two weeks, MediaShift will be looking at how coverage of, and interaction with, the Olympics has changed and what that means for everyone from fans, Olympians, media players, journalists, journalists-in-training and technology companies alike.

Stay tuned. And if you have a story to share, please be in touch.

Series Posts

> Covering the Olympic Trials: 8 Lessons in Journalism Education News and Business by Ryan Frank

> London 2012: The Thrills (and Agony) of the Social Olympics, by Terri Thornton

> Student Journalists Go Global, Think Locally in Olympics Coverage from London by Adam Glenn

> Best Online Resources for Following the 2012 London Summer Olympics by Jenny Xie

> 5Across Classic: Olympic Athletes on Social Media, with guest Olympians Natalie Coughlin and Donny Robinson, hosted by Mark Glaser

> The Quixotic Quest to Avoid Olympic Spoilers on Social Media by Jenny Shank

> Why the Olympics, NBC Should Embrace Free Speech in Wake of Guy Adams Affair by Trevor Timm

Coming soon:

-Storify: Highlights from the most interesting Olympians on social media, by Jenny Xie

Previous Olympic Coverage on MediaShift

2010 Vancouver Games

> Inside the Social Media Strategy of the Winter Olympic Games by Craig Silverman

> Photo Gallery: Citizen, Alternative Media Converge at Olympic Games in Vancouver by Kris Krug

> Best Online Resources for Following 2010 Winter Olympics by Mark Glaser

> True North Media House, W2 Provide Citizen Media Hub at Olympics by Craig Silverman

2008 Beijing Games

> A Mix of Skepticism and Hope on Propoganda Tour 2008 by Elle Moxley

> China Partially Lifts Great Firewall for Media But Access Remains Pricey by Elle Moxley

> Cell Phone Use, Texting Widespread in China by Elle Moxley

Managing editor Courtney Lowery Cowgill is a writer, editor, teacher and farmer based in central Montana. In addition to her work with MediaShift, she teaches online courses at the University of Montana's School of Journalism. Before she came to MediaShift, she was the co-founder and editor in chief of the now shuttered online magazine NewWest.Net. When she's not writing, teaching or editing, she's helping her husband wrangle 150 heritage turkeys, 15 acres of food, overgrown weeds or their new daughter. She blogs about life on the farm, and other things, at www.lifecultivated.com.

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It used to be that there were two ways to experience the Summer Olympics: watch the games on your TV (and on NBC's schedule) or travel to the games themselves. \n\nOh my, how things have changed. This summer, you can follow your favorite Olympian on Facebook. Live stream the finals on your laptop. Look at near real-time photo galleries online. Track the most important news from the Games via a special Twitter page. \n\nOver the next two weeks, MediaShift will be looking at how coverage of, and interaction with, the Olympics has changed and what that means for everyone from fans, Olympians, media players, journalists, journalists-in-training and technology companies alike. \n\nStay tuned. And if you have a story to share, please be in touch. \n\nh2. Series Posts\n\n> \"Covering the Olympic Trials: 8 Lessons in Journalism Education News and Business\":http://www.pbs.org/mediashift/2012/07/covering-the-olympic-trials-8-lessons-in-journalism-education-news-and-business192.html by Ryan Frank\n\n> \"London 2012: The Thrills (and Agony) of the Social Olympics\":http://www.pbs.org/mediashift/2012/07/london-2012-the-thrills-and-agony-of-the-social-olympics-208.html, by Terri Thornton\n\n> \"Student Journalists Go Global, Think Locally in Olympics Coverage from London\":http://www.pbs.org/mediashift/2012/07/student-journalists-go-global-think-locally-in-olympics-coverage-from-london209.html by Adam Glenn\n\n> \"Best Online Resources for Following the 2012 London Summer Olympics\":http://www.pbs.org/mediashift/2012/07/best-online-resources-for-following-the-2012-london-summer-olympics209.html by Jenny Xie\n\n> \"5Across Classic: Olympic Athletes on Social Media\":http://www.pbs.org/mediashift/2012/07/5across-classic-olympic-athletes-on-social-media212.html, with guest Olympians Natalie Coughlin and Donny Robinson, hosted by Mark Glaser\n\n> \"The Quixotic Quest to Avoid Olympic Spoilers on Social Media\":http://www.pbs.org/mediashift/2012/08/the-quixotic-quest-to-avoid-olympic-spoilers-on-social-media214.html by Jenny Shank\n\n> \"Why the Olympics, NBC Should Embrace Free Speech in Wake of Guy Adams Affair\":http://www.pbs.org/mediashift/2012/08/why-the-olympics-nbc-should-embrace-free-speech-in-wake-of-guy-adams-affair214.html by Trevor Timm\n\n

Coming soon:

\n\n-Storify: Highlights from the most interesting Olympians on social media, by Jenny Xie\n\nh2. Previous Olympic Coverage on MediaShift\n\n**2010 Vancouver Games**\n\n> \"Inside the Social Media Strategy of the Winter Olympic Games\":http://www.pbs.org/mediashift/2010/02/inside-the-social-media-strategy-of-the-winter-olympic-games043.html by Craig Silverman\n\n> \"Photo Gallery: Citizen, Alternative Media Converge at Olympic Games in Vancouver\":http://www.pbs.org/mediashift/2010/02/citizen-alternative-media-converge-at-olympic-games-in-vancouver048.html by Kris Krug\n\n> \"Best Online Resources for Following 2010 Winter Olympics\":http://www.pbs.org/mediashift/2010/02/best-online-resources-for-following-2010-winter-olympics049.html by Mark Glaser\n\n> \"True North Media House, W2 Provide Citizen Media Hub at Olympics\":http://www.pbs.org/mediashift/2010/02/true-north-media-house-w2-provide-citizen-media-hub-at-olympics053.html by Craig Silverman\n\n**2008 Beijing Games**\n\n> \"A Mix of Skepticism and Hope on Propoganda Tour 2008\":http://www.pbs.org/mediashift/2008/07/a-mix-of-skepticism-and-hope-on-propoganda-tour-2008210.html by Elle Moxley\n\n> \"China Partially Lifts Great Firewall for Media But Access Remains Pricey\":http://www.pbs.org/mediashift/2008/08/china-partially-lifts-great-firewall-for-media-but-access-remains-pricey221.html by Elle Moxley\n\n> \"Cell Phone Use, Texting Widespread in China\":http://www.pbs.org/mediashift/2008/08/cell-phone-use-texting-widespread-in-china233.html by Elle Moxley\n\nManaging editor Courtney Lowery Cowgill is a writer, editor, teacher and farmer based in central Montana. In addition to her work with MediaShift, she teaches online courses at the University of Montana's School of Journalism. Before she came to MediaShift, she was the co-founder and editor in chief of the now shuttered online magazine NewWest.Net. When she's not writing, teaching or editing, she's helping her husband wrangle 150 heritage turkeys, 15 acres of food, overgrown weeds or their new daughter. She blogs about life on the farm, and other things, at \"www.lifecultivated.com\":http://www.lifecultivated.com.\n\n\n

This summer, you can follow your favorite Olympian on Facebook. Live stream the finals on your laptop. Look at near real-time photo galleries online. Track the most important news from the games via a special Twitter page.

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