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Hyper-Local
Create or Die 2: Boosting Coverage of Underserved Communities
The Greensboro 52. That's the label a group of journalists, students, educators and community members adopted during the Create or Die 2 conference in Greensboro, N.C., which took place June 2 to 5. The label takes its inspiration from the Greensboro Four, African-American students at N.C. A&T University who sat down at a lunch counter at Woolworth's in 1960. Others...
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Hyper-Local
AOL Patch and MainStreetConnect Expand Hyper-Local News
It's difficult for media people to search any job site these days without running into an ad for AOL's Patch. It seems equally difficult to read media news sites without finding a feature story about Connecticut's MainStreetConnect. MainStreetConnect has appeared in recent days in both Columbia Journalism Review and Journalism.co.uk. Like Patch, the community news organization is hiring, though...
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EducationShift
Free Online Journalism Classes Begin To Gain Ground
The CEO of Creative Commons, Joi Ito, is currently teaching a free online journalism class through Peer 2 Peer University, an online community of "open study groups for short university-level courses." The online class syncs with a graduate-level class Ito teaches at Keio University in Japan, and features a UStream presentation and IRC chat once a week.
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Hyper-Local
Networks Aim to Solve Local Ad Puzzle for Hyper-Local Sites
Local advertising is back in style, at least among some big national media companies, and that attitude shift has fueled changes for hyper-local and micro-local news sites. While small independents might not yet feel the financial benefits of an increased focus on local advertising, some site owners are seeing increased interest in the content they generate and in the tools...
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Hyper-Local
5 Recent Big Moves In Hyper-Local News
The pace of change for hyper-local news sites and related businesses is dizzying. It's hard to keep up, especially if you try to pay attention to business moves made by large players, as well as innovations that bubble up from local, independent news sites. This year already began with large companies and investors making moves into hyper-local news. At the...
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Media Usage
8 Lessons Journalists Can Learn From Scientists
The ScienceOnline10 conference starts this Thursday, and about 275 scientists, educators and science writers from around the world will gather near Raleigh, N.C. to discuss many of the same online tools and issues that journalists are examining. Sessions will focus on topics like "citizen scientists," crowdsourcing, and the best iPhone apps for gathering and sharing information. The conference is sold...
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AdvertisingShift
5 Tools to Help Automate Local Advertising
Promises of whiter teeth, IQ quizzes, and digital dancing people clutter online ads these days. At the same time, experts at future-of-journalism conferences are declaring that news will never again be solely supported by advertising. Neither one tells the full story of the present and future of online advertising for hyper-local and other news websites. Experiments with new advertising technology...
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Hyper-Local
TheDigitel.com Brings Human Context to Local News Aggregation
Many news websites are working to refocus on local news, and often this means turning to automated aggregation. One hyper-local startup in Charleston, S.C., is blending links, community and visuals to try and redefine aggregation by giving it a human context. TheDigitel.com was launched by Ken Hawkins in June 2008, and recently received its first round of venture capital funding...
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