Technology

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USA Today YO
Legacy Media
by Reuben Stern

This week, we look at innovative election-night ideas from NPR and USA Today, and we see how social media tools have reshaped breaking news coverage at Mashable and The Weather Channel. PART 1: Election night ideas On the night of the last election, many news outlets tried new approaches to delivering results and keeping audiences […] more »

Business
by Alexa Capeloto

In almost any city you can read your local leaders’ emails if you formally ask for them. In Gainesville, Fla., all you have to do is go here. In most states you can find out how tax dollars are being spent if you officially request expenditure records. In Wisconsin, you just click here. For the […] more »

Education
by Kate Nash Cunningham

As part of the work we are doing with the New Mexico News Port project at the University of New Mexico covering local elections, one of our goals is to provide a forum to engage readers — and particularly students — with politicians. Our news site was born this semester, and while it’s been populated […] more »

Business
by Sachin Kamdar

The following is a guest post. Read more about MediaShift guest posts here. Almost three years ago I wrote an article about “Why Publishers Are About to Go Data Crazy.” This prediction came true, but the degree that publishers have gone “data crazy” wildly beat my expectations. Publishers now have the ability to capitalize on […] more »

Collaboration
by Sonia Paul

With the U.S. midterm elections still fresh on people’s minds, the timing couldn’t have been better for PBS MediaShift to produce a workshop focused on open data and government accountability on Nov. 6. Sponsored by the Donald W. Reynolds Journalism Institute at the University of Missouri and hosted by the Washington Post, the all-day workshop included collaborative improv exercises […] more »

Culture
by Geoffrey King

The following is a guest post from CPJ. Read more about MediaShift guest posts here. The revelation that the FBI sent a fake Associated Press story containing malware to a teenager suspected of making bomb threats has brought “spear phishing” back into the public consciousness. The technique, which combines malicious software with social cues tailored […] more »

Citizen Journalism
by Reuben Stern

This week we explore three examples that mine electronic Web data to inform news coverage. PART 1: Vocativ The news organization Vocativ uses sophisticated online surveillance tools that dive into the “deep Web” to find and surface newsworthy items. Chief Executive Officer Scott Cohen tells us how the combination of intelligence technology, data analysts and […] more »

Business
by Mark Glaser

When PBS MediaShift began planning the bi-coastal “Hack the Gender Gap” event with WVU’s Reed College of Media, we knew this would be a complex undertaking. A women’s panel at Google HQ in Mountain View, Calif. with top tech and media people in attendance? Check. A women’s hackathon on wearables at WVU focused on female […] more »

Best Practices
by Jan Schaffer

J-Lab director Jan Schaffer is wrapping up 20 years of raising money to give it away to fund news startups, innovations and pilot projects. She is pivoting J-Lab to do more writing, custom training and “discrete” projects. After two decades of work at the forefront of journalism innovations, interactive journalism and news startups, she weighs […] more »


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MediaShift explains how traditional media such as newspapers, magazines, radio, TV, music and movies are changing with digital disruption and adapting their business models for a more mobile, networked world.

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