About 5Across

5 people. 1 big topic. Face to face. 5Across is a monthly video discussion looking at hot-button topics like online video, the future of newspaper journalism and Twitter. Each show brings 5 experts together in an informal, comfortable setting, and is taped live in San Francisco. The show is then edited into digestible chunks for the web, appearing on MediaShift, as well as PBS channels on YouTube and Facebook. You can subscribe to the long version of the show here or via iTunes. If you have an idea for a show topic or want to be a guest or give us feedback, please let us know through the contact form.

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Underwritten by John S. and James L. Knight Foundation

5Across

5Across Classic: Olympic Athletes on Social Media

We decided to pull up this 2010 episode of 5Across about athletes using social media because of its relevance to the current 2012 Olympics, especially as the roundtable includes two U.S. Olympians: Natalie Coughlin and Donny Robinson. Not much has changed in the last couple years, except that even more athletes are on social media -- and more are connecting...

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5Across: Beyond the Book: E-Books and Self-Publishing

Print books have survived the onslaught of so many new forms of media over the years, from movies to television to the Internet. But digital media finally caught up to books with the introduction and popularity of e-books and e-readers, with lower price points and the convenience of the "buy" button and quick downloads. Not to mention: who wants...

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5Across

5Across: Online Privacy and the 'Do Not Track' Debate

The debate around online privacy has largely centered around advertising that is targeted at people depending on where they have been online. While somewhat creepy, those ads are perhaps the least of our worries. What many of us don't realize is that there are multiple parties tracking our moves online, some harmless and some possibly nefarious. In fact, one...

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5Across

5Across: What's Next for Public Media?

While most people think of public media as being government-funded broadcasters such as NPR, PBS, BBC and CBC, the definition is being expanded to consider public-serving new media. So that might also include new non-profits such as ProPublica, Oakland Local or Bay Citizen, who all are looking to serve the public as a mission that is more important than making money. But how are these new entities -- as well as the old guard in public media -- going to evolve in the digital age?

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5Across

5Across: Politics in the Age of Social Media

5Across is sponsored by Carnegie-Knight News21, an alliance of 12 journalism schools in which top students tell complex stories in inventive ways. See tips for spurring innovation and digital learning at Learn.News21.com. As more people use social media such as Twitter and Facebook, politicians and campaigns need to put more time, energy and money into reaching people there. According...

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5Across

5Across: Beyond J-School

Just as traditional media has struggled with disruptive technology and the Internet, so too have the institutions that run journalism education. Most journalism schools and training programs are run by people whose careers were framed by print, broadcast and traditional PR, so how can students get the skills they need in the digital age? We convened a group of journalism educators, a trainer, a student and a J-school dropout to discuss how journalism education is shifting.

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5Across

5Across: Beyond Content Farms

What are content farms? If you've been reading our special series at MediaShift on the subject, you'd know that content farms or mills churn out massive amounts of content tailored to Google searches. But the approach to churning out that content varies from how-to articles (Demand Media), vertical topics (High Gear Media), hyper-local (Patch.com) and sports (Bleacher Report, SB Nation). And at some sites, writers get paid a small amount, while at others they toil for free.

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5Across

5Across: Arts Criticism in the Digital Age

As newspapers and magazines have cut staff in the shift to digital, arts critics find themselves with less sure footing when it comes to a full-time staff position. According to a recent article in The Australian, 65 full-time film critics have lost jobs on American newspapers and magazines since 2006. Can't local newspapers just use syndicated reviews for movies shown nationally?

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5Across

5Across: Athletes on Social Media

Back in the day, the only coverage of a sporting event came from the accredited media. But now, you can find out more from fans in the seats taking pictures and posting to blogs -- or from the athletes themselves who are getting hooked on Twitter and Facebook status updates. In fact, Major League Baseball has warned players it is...

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5Across

5Across: Smartphone Etiquette, and Our Lack of Civility

Back in 2006 on MediaShift, I asked an innocent question to readers: "In what social situations should you NOT use a cell phone?" The response was overwhelming, with dozens of people upset by the lack of etiquette shown by people talking on cell phones in restaurants, theaters and even in public restrooms.

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5Across

5Across: Environmental Impact of Newspapers, Books, e-Waste

When I cancelled my daily newspaper subscription, I figured it was the right thing to do for the environment. No longer would someone have to print up all that newsprint and deliver it to my doorstep. But what I didn't consider was the environmental impact of all my electronic devices -- their energy use as well as the harm they can do when being "recycled" in developing countries.

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5Across

5Across: Social Media Marketing 101

There's a new series of demands being made in company meetings everywhere: "What is our social media strategy? What are we doing on Facebook and Twitter? I want followers and fans, and I want them now!" But before companies large and small -- as well as non-profits and charities -- jump into social media, they need to take a deep...

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5Across

5Across: How to Deal with Technology Overload

So many of us are feeling overwhelmed with technology and are trying to deal with it. I've written about my own practice of taking a technology sabbath for one day off a week from my computer. On this episode of 5Across, I convened a roundtable of folks who are either overloaded with technology or helping people deal with that overload. And for true balance, the discussion also touches on the benefits of technology, too. Check it out!

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5Across

The Importance of Free Speech Online in Iran, China, Kenya

In a crisis, governments will often curtail freedom of the press, censoring or shutting broadcasts and newspapers. But blocking websites, slowing the Internet or cutting off SMS messaging can be harder to do. Stopping the flow of information online can be a difficult task, as the Iranian government has learned over the past few weeks, as protesters have posted images...

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5Across

Twitter Mania: Will Twitter Change the World?

Twitter has become a multi-headed phenomenon since MediaShift devoted a week to covering micro-blogging two years ago. Twitter is now established as a new form of communication, an early warning system for breaking news, and a startup company in San Francisco that has no discernable income. And with the power of Oprah, CNN and Ashton Kutcher, it has become...

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5Across

An After-Life for Newspapers

Everywhere you look there are dark signs for newspapers: bankruptcies, less print editions, the threat of closings in San Francisco and Boston, layoffs and pay cuts. But the journalism of newspapers will live on in digital form online. How will this after-life look? We brought together five people for the latest episode of 5Across who are working for newspapers...

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5Across

Lively Roundtable Discussion on Making Compelling Online Video

When I launched MediaShift in early 2006, I wanted to go beyond writing about all the trends in online media -- blogging, podcasting, online video, etc. -- and actually do those things myself. Walk my talk. I recently launched the 4-Minute Roundup audio podcast, and today I'm launching a new monthly video roundtable called 5Across that will include 5...

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