Legacy Media
I recently self-published an e-book based on my blog, and I want to share what I learned. This post focuses on the editorial process; in subsequent posts, I’ll share tips on coming up with a design for your e-book cover, choosing a publishing platform (I went with Kindle, for now) and marketing your e-book. A [...] more »
MONTCLAIR, N.J. — At a conference at Montclair State University titled, “New Jersey: A Laboratory for Media Innovation,” sponsored in part by the Knight Foundation, newsrooms large and small weighed the current problems and opportunities in New Jersey’s current media market, laying out a microcosm of the challenges facing the American news business and how [...] more »
The party, the pizza, the beer and a duck changed everything for our campus newspaper. On a warm October night last fall, 500 students celebrated the start of our Revolution. They sipped Revolutionale beer and swarmed the free pizza. They danced to the DJ and goofed off at the photo booth with the Duck — the [...] more »
At every writers conference or self-publishing panel the question that almost always inevitably comes up is: “How much will self-publishing really cost me?” Because the book publishing industry is one of the last industries to go digital, it’s going through a quick transition. As a result of this shift, authors no longer need to go [...] more »
The Digital Book World E-Book Best-Seller list tracks e-book sales ranking and price data across five major e-book retailers with the goal of providing the most accurate picture of which e-books are most often purchased by consumers and at what price point. The full methodology is available here. Here is the latest top 10 e-book [...] more »
This year the Tribeca Film Festival took digital storytelling directly to the people with an entirely new juried interactive exhibition programmed by the Tribeca Film Institute’s director of Digital Initiatives, Ingrid Kopp. Nestled in a gallery-like space on Varick Street, “Storyscapes” featured five cross-platform/transmedia projects that were both free and open to the public via [...] more »
Traditional news organizations need to embrace the disruption brought by digital culture — or they risk becoming obsolete. That was the message late last week at the International Symposium on Online Journalism hosted by the Knight Center for Journalism in the Americas at the University of Texas at Austin, where about 370 of the world’s [...] more »
The Toronto Star is testing the e-book market with a dedicated subscription model. Launched in November 2012, Star Dispatches is the brainchild of the Toronto Star’s marketing department. The Star already has more than 20 titles of long-form journalism to choose from — ranging from investigations, in-depth health reporting, special reports on events and more. [...] more »
Radio legend Paul Harvey was such a great storyteller that he could totally enthrall you before you realized you were listening to an ad. Click on the image for the entire series. Today, you’d call that sponsored content. The larger term is native advertising — strategies that mesh branded messages into the media where they [...] more »
Ah, that awkward moment when you’re interviewing someone about online advertising and you have to pause to quit your ad-blocking browser plugin so you can view a sample ad. Click on the image for the entire series. Clearly, I’m part of the problem, not the solution, for magazines trying to develop online monetization opportunities for [...] more »