Legacy Media

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Business
by Dena Levitz

There’s no shortage of great journalistic content being produced right now. From video interviews to longform writing to entirely reimagined storytelling vehicles, journalistic creativity and heft are at a high. But how do you pay for it? Legacy media operations are still tinkering with their business models to incorporate new and old revenue streams in […] more »

Business
by Sonia Paul

At MediaShift, our sweet spot is covering the space where technology and media intersect. And what a dynamic space that is — always changing, always shifting. 2014 was no different. As we see it, here are the biggest stories and trends that shaped the media and technology industry in 2014, and will likely reverberate into […] more »

Business
by Courtney Lowery Cowgill

It has been a year filled with more tectonic shifts for the media landscape, from the changing face of media ownership to the mounting dangers for journalists at home and abroad, from battles in the e-book world to the increasing power of mobile apps, to the game-changing social power of Facebook in how we find […] more »

Legacy Media
by Reuben Stern

This week, we look at innovative election-night ideas from NPR and USA Today, and we see how social media tools have reshaped breaking news coverage at Mashable and The Weather Channel. PART 1: Election night ideas On the night of the last election, many news outlets tried new approaches to delivering results and keeping audiences […] more »

AdvertisingShift
by Jo Ellen Green Kaiser

The following opinion piece is a guest post. Read more about MediaShift guest posts here. Chris Hughes and Pierre Omidyar have quickly fallen from grace as the saviors of independent media, as storied editors and journalists flee from the implosions of, respectively, The New Republic and First Look Media. And that’s led to an obvious […] more »

Business
by Jenny Shank

The people behind BBC Pop Up describe it as a journalism “experiment,” during which a small mobile news bureau visits a different U.S. city every month for six months. When the team arrives in a town — so far they’ve visited Boulder, Colorado, Baton Rouge, Louisiana, and Pittsburgh, Pennsylvania — they hold a meeting for […] more »

Culture
by Stephen J. A. Ward

Having attended recently a number of journalism and media conferences, I sat there — at times surprised and at other times frustrated — by conservative attitudes among some legacy journalists, both old and young. Despite all the changes in our media world, these attitudes still influence, even if they no longer dominate, professional journalism culture. […] more »

BookShift
by Rich Bellis

In a sign that the holiday shopping season was already getting underway the week before Black Friday, familiar bestsellers made renewed appearances on the E-book Best-Seller List, as the average price of a best-selling e-book dipped considerably, from $7.21 to $5.68. Some of 2014’s heavy-hitters, like John Green’s “The Fault in Our Stars” and Diana […] more »

BookShift
by Rich Bellis

It’s probably too early to expect any major difference for Hachette’s titles on the E-book Best-Seller List just one week after the publisher settled its dispute with Amazon. In any case, no sweeping change is apparent, with only slim gains for Hachette e-books in the nine days after the companies agreed to “immediately resume normal trading” on November 13. Hachette’s top title […] more »


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MediaShift explains how traditional media such as newspapers, magazines, radio, TV, music and movies are changing with digital disruption and adapting their business models for a more mobile, networked world.

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