Legacy Media

Mashable staff at work. The news site's goal is to present stories that are ahead of the conversation, its editors say. Screenshot courtesy of RJI.
Photo by ActuaLitté on Flickr and used here with Creative Commons license.
BookShift
by Rich Bellis

The well-known power of media tie-ins to drive sales of best-selling e-books was on ample display in the second half of last year, and the phenomenon shows no signs of diminishing in the first few weeks of 2015. “American Sniper” lands not one but two places on this week’s E-book Best-Seller List as the film adaptation starring Bradley Cooper plays in theaters now. […] more »

Legacy Media
by Reuben Stern

This week, we look at innovative election-night ideas from NPR and USA Today, and we see how social media tools have reshaped breaking news coverage at Mashable and The Weather Channel. PART 1: Election night ideas On the night of the last election, many news outlets tried new approaches to delivering results and keeping audiences […] more »

AdvertisingShift
by Jo Ellen Green Kaiser

The following opinion piece is a guest post. Read more about MediaShift guest posts here. Chris Hughes and Pierre Omidyar have quickly fallen from grace as the saviors of independent media, as storied editors and journalists flee from the implosions of, respectively, The New Republic and First Look Media. And that’s led to an obvious […] more »

Business
by Jenny Shank

The people behind BBC Pop Up describe it as a journalism “experiment,” during which a small mobile news bureau visits a different U.S. city every month for six months. When the team arrives in a town — so far they’ve visited Boulder, Colorado, Baton Rouge, Louisiana, and Pittsburgh, Pennsylvania — they hold a meeting for […] more »

Culture
by Stephen J. A. Ward

Having attended recently a number of journalism and media conferences, I sat there — at times surprised and at other times frustrated — by conservative attitudes among some legacy journalists, both old and young. Despite all the changes in our media world, these attitudes still influence, even if they no longer dominate, professional journalism culture. […] more »

BookShift
by Rich Bellis

In a sign that the holiday shopping season was already getting underway the week before Black Friday, familiar bestsellers made renewed appearances on the E-book Best-Seller List, as the average price of a best-selling e-book dipped considerably, from $7.21 to $5.68. Some of 2014’s heavy-hitters, like John Green’s “The Fault in Our Stars” and Diana […] more »

BookShift
by Rich Bellis

It’s probably too early to expect any major difference for Hachette’s titles on the E-book Best-Seller List just one week after the publisher settled its dispute with Amazon. In any case, no sweeping change is apparent, with only slim gains for Hachette e-books in the nine days after the companies agreed to “immediately resume normal trading” on November 13. Hachette’s top title […] more »

Mediatwits
by Jefferson Yen

When Taylor Swift removed her music from Spotify this month many people were surprised. After all, the streaming music service is one of the largest with 37.5 million free users a month and more than 12 million paid users. In an interview with Yahoo!, Swift said she wasn’t willing to contribute to streaming services like […] more »

BookShift
by Rich Bellis

This week sees a number of changes on the e-book best-seller list, beginning right at the very top. Stephen King’s new novel “Revival” knocks John Grisham’s “Gray Mountain” down a peg to No. 2, after the latter spent two weeks at No. 1. Grisham and King are among the best-known and best-selling authors in the world, and although nearly half […] more »


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MediaShift explains how traditional media such as newspapers, magazines, radio, TV, music and movies are changing with digital disruption and adapting their business models for a more mobile, networked world.

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