Legacy Media

A closeup of Instagram photos taken the morning of February 19, after government forces attacked the Maidan the previous night. Photo courtesy of "
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Education
by Jackson Brook

Having survived my senior year at Palo Alto High School, I think I can safely say that thus far in my education, the most useful thing I have done to develop my intellectual vitality has been joining my high school magazine, Verde. Although most high schools focus solely on a yearbook or a newspaper, Paly [...] more »

MobileShift
by Reuben Stern

This week we find out why the founder of the startup SpokenLayer sees value in turning text stories into audio files, and we learn how WNYC expanded its mobile app to include personalized playlists. PART 1: SpokenLayer While several technologies have come (and gone) that automatically create audio or video files from text, the startup SpokenLayer has [...] more »

BookShift
by Jeremy Greenfield

With Labor Day just around the corner, it’s probably safe to say that this summer belonged to Penguin Random House, at least when it comes to the season’s bestselling e-books. Just after John Green’s hit “The Fault in Our Stars” ended its 12-week run at the top of the E-book Bestseller List (and to be fair, it’s still selling briskly [...] more »

Collaboration
by Mark Glaser

For so long in public media, there has been a dream of interoperability and collaboration where local public stations could share and mix content from other stations around the country seamlessly. While many previous digital initiatives have come and gone, the Public Media Platform (PMP) has found its sea legs. A non-profit birthed from NPR, [...] more »

BookShift
by Fannie Cohen

Amazon is the world’s largest online retailer, a one-stop shop for books, streaming movies, and even toilet paper. And they became the world’s largest online retailer with a mix of convenient delivery and low prices that beat the competition. For authors, this has been a mixed bag — Amazon connects consumers with books that don’t [...] more »

Public MediaShift
by Reuben Stern

This week we get an inside look at one media organization’s successful digital strategy. New York Public Radio, which operates WNYC in New York City, is among the leading innovators in the public media system both for on-air programming and for a forward-looking approach to digital. We visited their office and sat down with Thomas Hjelm, executive [...] more »

Business
by Angela Washeck

Matt McAlister, who serves as director of digital strategy at Guardian Media Group, had a vision for collaborative, crowdfunded journalism that would facilitate two different kinds of communities. That vision has become Contributoria, which allows independent writers to pitch stories that are supported by people who like their ideas. And the finished result ends up not [...] more »

BookShift
by Jeremy Greenfield

Gayle Forman’s ”If I Stay” topped the Digital Book World E-book Bestseller list for a second straight week after ending a huge run at No. 1 for John Green’s “The Fault in Our Stars.” What else do the two titles have in common, aside from multiple weeks selling more than any other e-book out there? They’re both [...] more »

BookShift
by Carla King

Amazon’s new Kindle Unlimited e-book reader subscription program caused a real commotion in the publishing industry last month. But how will this “Netflix for books” model affect the self-publishing industry? Is Kindle Unlimited the best, or should self-publishers join the Scribd or Oyster programs instead? How do you get in? Read on for a comparison [...] more »


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MediaShift explains how traditional media such as newspapers, magazines, radio, TV, music and movies are changing with digital disruption and adapting their business models for a more mobile, networked world.

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