Legacy Media

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Photo by ActuaLitté on Flickr and used here with Creative Commons license.
BookShift
by Jeremy Greenfield

Lee Child’s new Jack Reacher thriller “Personal” nudges Gayle Forman’s “If I Stay” out of the No. 1 spot that the young adult title has held for the past five weeks on the e-book bestseller list. That’s only a coup in a limited sense, though, as both books are published by Penguin Random House, which has roundly bested its competitors when it comes to [...] more »

BookShift
by Jeremy Greenfield

John Green is racking up weeks on the bestseller list, getting double credit in the latest edition for his No. 1 bestseller “The Fault in Our Stars” and his No. 20 best-seller ”Looking for Alaska”. Both are back-list titles enjoying a resurgence. With “The Fault in Our Stars”, it’s obvious why the e-book has been No. 1 [...] more »

Legacy Media
by Susan Currie Sivek

Time Warner recently parted ways with its magazine unit, Time Inc., making Time Inc. its own independent magazine media company. Reactions to the move ranged from skepticism to hesitant optimism, and left magazine industry observers wondering if Time Inc. can reinvent itself for success as it approaches its hundredth year of operation. Though it’s tempting [...] more »

Business
by Steve Outing

Stop the presses! For six days a week! Yes, I’m being serious. The recent New York Times “Innovation” report, a meant-to-be-internal strategy document proposing a (long-overdue) digital-first future for what is arguably the best newspaper and digital news operation on the planet, painted a depressing picture. Despite beefing up its digital business and creating large [...] more »

#EdShift Chats
by Meagan Doll

On Tuesday, June 24, our biweekly #EdShift chat will focus on photography tips for the non-photographer. We’ll cover must-have skills and where we can find resources for them. The chat will be moderated as usual by MediaShift’s Education Curator Katy Culver, with special guests Curt Chandler of the Penn State University, Denise McGill of the University of [...] more »

BookShift
by Jeremy Greenfield

It’s weeks like this last one where the publishing industry can really see the size and depth of Penguin Random House, the largest publisher in the world, brought together last year by the merger of what had previously been the two largest publishers in the world. This week on the Digital Book World E-book Bestseller [...] more »

Legacy Media
by Susan Currie Sivek

Editor’s note: This is part two of a two-part series from Susan Currie Sivek on magazines and analytics. Click here for part one. Magazines have made major strides in integrating multimedia production into their existing production processes. Digital projects that used to be tacked on to print content are now, in many cases, seamlessly developed [...] more »

Legacy Media
by Susan Currie Sivek

Editor’s note: This is part one of a two-part series. Click here for part two. For many magazines, creating multimedia to complement their print editions used to be an awkward addition to their long-refined print publication process. But today, many magazines have at last redesigned their workflows to smoothly incorporate multimedia development. Multimedia for the [...] more »

NewspaperShift
by Reuben Stern

This week we learn how the social media news agency Storyful serves up user-generated content to news organizations, and we find out how the startup Eyeris measures viewers’ emotional reactions to video content. PART 1: Storyful Storyful is a social media news agency that scans the social web to deliver verified user-generated content to news organizations [...] more »


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MediaShift explains how traditional media such as newspapers, magazines, radio, TV, music and movies are changing with digital disruption and adapting their business models for a more mobile, networked world.

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