MagazineShift

Did the Web Kill Gourmet Magazine?

by Susan Currie Sivek

The murder happened in the kitchen with a laptop. That possible explanation for the death of Gourmet magazine sounds like a solution from the game Clue. The 68-year-old food magazine met its end this month when publisher Condé Nast cut it and two other magazines. Some blamed Gourmet's demise on the Internet and its theft of the print audience. It's...

• October 26, 2009
• 26 comments

PoliticalShift

Government 2.0: How Social Media Could Transform Gov PR

by Mark Drapeau

It's easy to see governments as nameless, faceless monoliths, something impersonal or, even worse, untrustworthy. Much of that is because government culture remains steeped in traditional ideas about public relations and outreach work, notions that have become archaic in an Internet-enabled, hyper-connected world. Just as private companies are learning to embrace social media to manage brand reputations, governments must adapt...

• January 5, 2009
• 27 comments