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Online Forums
7 Keys to Hosting Successful Chats With High-Profile People
In recent weeks we at De Tijd, a Belgian newspaper, have been experimenting with chat sessions where members of the Belgian government are brought in to discuss politics with our community. I'm very enthusiastic about this because I feel that our newspaper has enabled its community to have a direct, high-quality conversation with policy makers. I reported in a previous...
more »Social Media
Using 'Socratic Conversation' to Unlock a Community's Insight
How can you unlock the creativity and insights of your community? Well, you can give community members a blank canvas and hope they are inspired to paint it with ideas and contributions. You can also provide them with access to experts such as journalists or external sources for chats, discussions and other interactions. Both methods have their merits, but they...
more »NewspaperShift
A Newspaper's Role in Bringing the Community Together
Modern newsrooms have to engage in a never-ending conversation with their community. This may sound self-evident, but it can be a tough sell in a newsroom working under high pressure. So how do you get reporters to buy into the proposition that they need to listen to their audience? They need to see for themselves the enthusiasm that the community...
more »Embedded Report
How Synchronous Communication Helped Engage Our Community
Most forums and websites are "asynchronous media" -- meaning that the people you see participating in an online conversation aren't all necessarily online at the same time. One person posts a comment in a forum on Monday, a second poster might reply on Tuesday, the original poster returns again on Thursday, and so on. People move at their own...
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