MovieShift

Movie Apps Get Social as Studios Integrate Facebook Connect

by Nick Mendoza

Movie studios fully understand the influence that word-of-mouth reviews, whether positive or negative, have on box office receipts. Social networks are accelerating this conversation as consumers hype or hurt a movie's perception. Many observers speculate that moviegoer talk on Twitter, which often comes straight from a mobile phone inside a theater, can impact a film's opening weekend. As a result,...

• September 9, 2009
• 1 comment

4MR

4 Minute Roundup: Swine Flu Online; Disney Joins Hulu

by Mark Glaser

Here's the latest 4MR audio report from MediaShift. This week I look at the positive -- and negative -- way the Internet, blogs and Twitter have spread information about the swine flu. There are great resources, maps and tracking sites, but it's easy to get in a panic as well. Also, Disney joined up in the video site Hulu, putting...

• May 1, 2009
• 3 comments

4MR

4-Minute Roundup: HuffPost Investigative Fund; AP on Mobile Apps

by Mark Glaser

Here's the latest 4MR audio report from MediaShift. This week I look at the new Huffington Post Investigative Journalism Fund, which has $1.75 million to start a new non-partisan site that will do investigative work and then give it away to any news organization. I also look at the latest moves by Disney, distributing video on YouTube and possibly on...

• April 3, 2009
• 1 comment