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MovieShift
Digital Media Summit Explores New Models for Promotion and Creation
My first job was in old media. In the summer of 1986, I spent Sunday mornings constructing the San Francisco Examiner with my cousin, and venturing out via bicycle to share a heavy bundle of news, advertisements and stories from around the world. I was a paperboy. At iHollywood Forum's Digital Media Summit in Los Angeles last month, editors at...
more »MovieShift
Animated Film Takes Donations, DVD Sales to Pay Music Costs
When New York-based animator Nina Paley decided to distribute her independent animation project "Sita Sings the Blues" online for free, she recalled the fate of 1920s jazz vocalist Annette Hanshaw. Once hugely popular, Hanshaw had almost completely disappeared from public knowledge when Paley decided to include her songs in the score for her film. "How could this happen to an...
more »PoliticalShift
How Greenwald's Brave New Films Spreads Its Political Message Online
Last month, Politico's Mike Allen asked presidential hopeful John McCain the seemingly innocent question of how many houses he owned. McCain's response -- "I'll have my staff get to you" -- became a major focus for both the media and Obama's campaign, who repeated it in just about every speech to illustrate that the Republican candidate was "out of...
more »Jennifer Woodard Maderazo
5 Places to Watch Movies Online Legally -- and Free
The spread of broadband Internet access has made online video a much better experience, allowing movie fans to catch a flick on the Net without having to rent a DVD. Depending on the kind of system and monitor you have, watching films on a computer can become almost as enjoyable as watching them on your television. For instance, with...
more »Digging Deeper
Anti-Piracy Dragnet Could Hurt 'Fair Use' of Copyrighted Video
All the lawsuits and rhetoric around people uploading copyrighted material on video-sharing sites such as YouTube make it seem like a black-and-white situation: either you're shooting your own original video or stealing it from someone else. But what's lost in that simple either-or interpretation is the more gray area in copyright law known as fair use, which protects people...
more »MovieShift
What We Lose (and Gain) Without Video Stores
The red envelopes are back. After my high profile departure from using Netflix about a year ago, I've now gone back to the popular DVD-by-mail rental service. I know what you're thinking: I just couldn't stay away from a good thing. Not exactly. The sad truth of the matter is that the owner of my local video rental store...
more »MarketingShift
Bomb Scare Tactics in War for Our Attention
For every tactic the world of marketing and advertising dreams up, we have a counter-technology that will block their attempts to reach us. We zap TV ads with the aid of digital video recorders such as TiVo. We subscribe to satellite radio or listen to podcasts to skip radio commercials. Our web browsers have pop-up ad blockers to put those annoying, blinking ads to rest.
more »Digging Deeper
Talent Agencies Evolve to Show Clients the Digital Money
Everything about the Ask a Ninja videoblog phenomenon smacks of a new form of entertainment. Two guys in Los Angeles produce a series of simple, low cost video clips where a ninja character answers profound and ridiculous questions. The comedic series gets popular as a video podcast through iTunes, with viewership of 300,000 to 500,000 per episode, and the show's web presence branches out to include an online store for merchandise.
more »Online Video
Matt Foremski's Sleuthing Leads to Jessica Rose
Ladies and gentlemen, it appears we have a winner of the MediaShift Your Blog Here Contest. I was a bit flustered trying to figure out the mystery behind the Lonelygirl15 series of videos on YouTube, so I started a contest to see who could solve this mystery -- and to take my pain away.
more »Your Take Roundup
Watching Shows on Computers Supplements Your TV Viewing
Let's be clear about one thing. Watching TV shows and movies on computer screens -- as they exist today -- will not replace watching TV and movies on much bigger screens, in much more comfortable environs. Of course there are computers that can function as TV sets, and TV sets that can do some computer functions, but we haven't found nirvana yet, at least on a mass-quantity affordable basis.
more »Digging Deeper
'War Tapes' Film Lets Soldiers Tell Their Stories from Iraq
So many times on the Internet, I've watched a video clip of combat in Iraq that looks like it was shot by a soldier. I hear some talking, the sound of shooting, screams and yelps in the background. But just as often I don't have the context of who was filming, why they are filming and what's going on inside their head. Where are they? What's the situation? Did they succeed or fail?
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