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Media Usage
Kicking Ink: The Guilty Pleasures of Print
On a recent trip to Washington, D.C. for "Public Media Camp," it happened again. I was tempted by print. Starting in May, I gave up my print newspaper subscription, and then compared how the iPhone beat the Kindle when it comes to reading periodical publications on electronic devices. My fingers have remained relatively ink-free each day because I get my...
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Kicking Ink: How the iPhone Beats the Kindle (So Far)
Last May, I finally took the full digital plunge and canceled my print subscription to the San Francisco Chronicle after 18 years. The cost was becoming too much, and I felt it was a good time to experiment with getting my news in digital form -- and to write about it here. In my first installment of "Kicking Ink,"...
more »NewspaperShift
5 Ideas to Transform Newspaper Sites
I sometimes wonder whether we are held captive by old school thinking. At our newspapers at Mediafin, we are in the process of integrating web operations with the print publication, a move which I fully endorse. There's one major risk to this: that we might end up seeing the web as just another way to distribute newspaper articles rather than...
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Being in the hospital on an I.V. for a number of days put me in touch with the suffering of newspapers. I was down but not out. I have polycystic kidney disease (PKD) and one of my cysts had ruptured, causing severe pain and the temporary loss of kidney functioning in my right kidney. Not fun. But while I was...
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QR Codes Connect Print to the Web
Point your phone at a printed page. Take a picture. Get taken to a website. That's the power of QR codes, codes embedded in print that can link cell phones to specific websites. They've been doing this for years in Japan, and now they are starting to do it in Europe. Sooner or later it will get to the States....
more »NewspaperShift
Kicking Ink: The Struggles of a Print Newspaper Unsubscriber
I knew the day was coming, but it was still a shock when the day came. Groggy-eyed in the early morning light, I slowly went down the four flights of stairs in the front of my building and looked down. Nothing. For 18 generally uninterrupted years, I had the San Francisco Chronicle delivered to me, except when neighbors stole...
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PressTerra Tests Newspaper 'Printernet' on Iberian Peninsula
In my March 24 column, I talked about the "printernet," a system of networked desktop publishing where the desktops and printers are spread throughout the whole world. This is another way of describing the new printing model of "distribute and print," where you send a digital file via the Internet to the printing facility closest to the final distribution point...
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The Fallacy of the 'Print Is Dead' Meme
Common sense tells us that print is not going away. If print is no longer an important part of your life, that is undeniable. But to extrapolate from personal experience to a statement about what is going to happen in the world doesn't work. But that's exactly what many of the people foretelling the death of print are doing. That's...
more »AdvertisingShift
MediaBids Could Help Solve Ad Sales Process for Hyper-Local Pubs
In a recent post, I argued that the problem facing newspapers today has nothing to do with the notion that news-on-paper is not viable -- instead the problem is a broken advertising sales process. Since then I've discovered MediaBids, which seems to have a good idea for how to fix that problem. According to their website: Since its online launch...
more »MagazineShift
'Printernet' Vision Brings Custom Print Publications to Masses
Imagine networked desktop publishing where the desktops and printers are spread throughout the whole world. Publishing means newspapers, newsletters, books and posters in mass market quantities, but versioned and personalized for specific communities and individual users. From the point of view of a writer, it would be easier than ever to see your story in print. If you're a publisher,...
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How Print Publications Can Help Hyper-Local Sites
The New York Times is going into the hyper-local news business, as reported by Zachary Seward at the NiemanJournalismLab. It is just one example of hyper-local -- also called community journalism, beat reporting, or representative journalism -- in action. Other instances include Kennesee State university Professor Leonard Witt's Representative Journalism in Georgia and community news site Patch.com. It's not clear...
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Read for Free, Pay for Print or Stuff
The discussion about micro-payments and "pay to read" goes round and round because it ignores a basic fact. Most people, most of the time, do not read newspapers. They view, scan and search newspapers. Selling words to viewers, scanners and searchers is hard, but since viewers and scanners are always background-searching for stuff they might need, selling them stuff is...
more »NewspaperShift
I am delighted to have the opportunity to be the new "print correspondent" for MediaShift. Every two weeks or so I will be reporting, discussing, opining and answering comments about how new print technology can help untangle some of the problems facing newspaper companies and the future of journalism. Newspaper companies are looking for ways to profit in a new...
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