Digging Deeper
Associated Press, MSNBC Video to Support Macs, Firefox
There is nothing more frustrating for Macintosh users or those who use the Firefox browser than going to a video site and hitting a wall demanding Windows and the Internet Explorer browser. But when the Associated Press' Online Video Network first launched last spring in conjunction with Microsoft, the requirements for users were just that: Windows and Internet Explorer. The idea behind the OVN is that Microsoft provides the video hosting, technology and ad sales; AP provides the video content; and small and medium news site partners show the videos on their sites for a split of revenue with Microsoft and the AP.
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