A few months ago (three, to be precise), I quietly announced that I'd be leaving Gotham Gazette for parts unknown. I wasn't making that up about "parts unknown," but my announcement did get a few conversations started. The most interesting one turned out to be with Eric, Aron and Scott, who persuaded me to join DocumentCloud as their program director. I'm pretty thrilled to be joining them: I care a lot about software freedom, improving access to information, and making great software accessible to small organizations. DocumentCloud gives me a great opportunity to approach access to information from a different...
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Idea Lab is a group blog by innovators who are reinventing community news for the Digital Age.
Each Idea Lab blogger is a winner of the Knight News Challenge grant to reshape community news.
Learn more about the Knight News Challenge »
Putting Our Plane on the Runway
Printcasting, our Knight News Challenge project to democratize print publishing, entered closed beta last week. An open beta is just around the corner, and we're doing everything we can to officially launch in Bakersfield in early March. To make that happen, two camps -- development and marketing -- are busy getting everything into place for a successful launch. In development, all of our focus is on completing a few last critical features, including the creation of automatic, self-updating Printcast editions. And we're making great progress! In the marketing camp, we're busy tweaking messaging, writing FAQs, giving live demos and building...
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2009 is already proving to be a big year for The Beanstockd Project. After a few rounds of successful internal beta tests and user feedback, the Beanstockd team is preparing for our first institution-level test of The Beanstockd Game at the United Nations International School in New York City. Due to the academic calendar and feedback from current users, we will be holding two, 2-week long game cycles at the school for the test. Those two cycles will be broken up by the students' Spring Break, during which we will survey players on how well they are able to keep...
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Beanstockd Players Give Feedback on Beta Test
Happy 2009! Here at Beanstockd we're kicking off the new year with a bigger and better Beanstockd Game. 2008 ended with a cliffhanger: We'd just wrapped up our first beta test and were preparing to survey players on their gaming experience.This week the results are in, and we've got answers to questions that will determine the updates we make for version 2. When we started developing the Beanstockd concept, one of the first questions we asked ourselves was: What will incentivize an individual to daily log and track his lifestyle habits? We considered several forms of incentive such as social...
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Last week, members of the Beanstockd Team participated in the inaugural Beanstockd internal beta test of the Beanstockd Game. Members of the Beanstockd Team spent one week taking environmental actions and getting credit for it through the Beanstockd interface in order to brainstorm ways to make it better, find any bugs, and compete for a team prize: organic sweets from Manhattan's finest green bakery. After a 5-day, head-to-head battle between Team Apley and Team Wigglesworth (we arbitrarily split into two teams), only one winner could remain. Congrats to Team Wigg! They will be handsomely rewarded at the Beanstockd Holiday party...
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Beanstockd Application Internal Beta test
This week we're running a private beta test of the Beanstockd application internally; members of the Beanstockd editorial, business development and tech teams will be competing against each other as they take the game for a test drive.
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It sounds like journalists today also have to be marketers. They have to know who they are trying to reach, and... to pitch their stories to a broader audience.
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