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Chris O’Brien

Future of Local News About More Than Paid Content

During an otherwise mundane story about Microsoft's recent decision to offer a free, web-based version of its Office suite of products, I was struck by this sentence in an Associated Press story: With Office 2010, Microsoft must decide how much software it can give away online without undermining its lucrative desktop software business. If it doesn't make the right calculation, the software maker could find itself in the same position as newspapers that gave online content away and now are struggling to replace print revenue. That second line is almost a throwaway, written with no attribution. That means that the...

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Dan Pacheco

How Fear, Brand Addiction and Paranoia Block Innovation

I've been thinking a lot lately about organizational behavior and innovation, and how the former can hinder the latter. It comes to mind not because I like to dwell on the negative, but rather out of hope that understanding the root cause of problems can help us all avoid the mistakes of the past. This is an important exercise because, as many of us were reminded in the re-imagined "Battlestar Galactica" series, "All of this has happened before, and all of this will happen again." Or if you prefer the non-geeky version: "Those who cannot remember the past are condemned...

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Guy Berger

No Newspaper Bailouts without Civic Representation

Government money to bail out newspapers is a rather "un-American" suggestion. It has been put forward by various commentators who feel that emergency circumstances call for drastic measures. After all, it's not just jobs at stake, but the survival of a key pillar of democracy. If newspapers go under, the argument goes, so too does the bulk of professional journalism. The same proposal has been roundly condemned by people whose knee-jerk reaction is that government money means government control. For this camp, government control engenders the oxymoron of "government journalism." Ergo, a bailout is not a solution for saving an...

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David Cohn

Discussing Spot.Us Business Model with Mother Jones' Steve Katz

I met Steve Katz of Mother Jones in 2007 at a Personal Democracy Forum conference and he has been a fantastic resource for brain-picking. Recently Katz and I have been having an interesting conversation about the funding model for Spot.Us, the future of non-profit journalism, and other related topics via our blogs. Now that our conversation has turned to the web, I thought I would share this open brain-picking session. Kudos to Steve for starting it up. The recap The conversation began when Katz asked a question about fundraising for Spot.Us, which allows readers to donate to fund individual journalism...

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Guy Berger

Reports of Journalism's Death Are Greatly Exaggerated

Spare a thought for journalists these days, the folk feeling particularly unappreciated as they face a barrage of public scorn on the one hand and panic-stricken managements pushing for cuts in salaries, rises in productivity, and even retrenchments, on the other. They don't want your pity. They're seeking your respect -- and your helpful answers to some of their questions about the future. Journalists under siege For sure, professional reporters are not saints deserving of hero-worship. But they don't deserve to be dubbed a closed priesthood interested only in preaching to the masses and keeping lay-people out of the profession....

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Tony Shawcross

The Need for New Economic Models in the Public Media

For most of us, it's clear that there are a few social costs that we can't rely on the market to cover. Most of us, for example, want to ensure that a child born into poverty has access to a good education, even though that child and his/her family could not afford to pay for it. It's only a bit more of a stretch to argue for equal access to the media, and traditionally, our communities and our government have refrained from taking a pure, free-market approach to funding our media systems. In regards to TV, Lyndon B. Johnson and...

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Dan Gillmor

Endow Newspapers? Wrong Question

There's a debate under way in the newspaper/journalism corner of the blogosphere and Twittersphere, spurred by an op-ed commentary in the New York Times earlier this week. The piece, by Yale's chief investment officer, David Swensen, and his colleague Michael Schmidt, a Yale financial analyst, starts with a questionable idea -- that newspapers should be endowed as nonprofits in order to save them -- and goes south from there. The column begins: "The basis of our governments being the opinion of the people, the very first object should be to keep that right," Thomas Jefferson wrote in January 1787. "And...

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David Ardia

Copyright and the Demise of Newspapers

Neil Netanel, a highly regarded legal scholar, has an interesting post on Balkinization entitled "The Demise of Newspapers: Economics, Copyright, Free Speech." Netanel, who has written extensively on copyright issues, posits that part of the reason for the decline in newspapers stems from Internet competitors that build on the content and value that newspapers create. He suggests that imposing a statutory license or levy on commercial Internet service providers and news aggregators might be a workable solution for ensuring that newspapers receive compensation for their investment in quality reporting. While I think he gives too little credit to citizen...

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Paul Lamb

A Collage of Business Models from NewsTools2008

Some of the most interesting discussions and demonstrations at last week's NewsTools2008 conference Silicon Valley centered around making the changing news landscape sustainable. Here are some of the ideas I heard, along with a few of my own: 1) News Consultancies: Leveraging local information channels & relationships to connect average people with local influencers and experts. Examples: -An online/offline service which people pay journalists to help them navigating local political/business channels. i.e, the fastest way to get a building permit approved or knowing which local developer to talk to about a project. -recommending a trustworthy plumber of mechanic. This idea...

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Jay Rosen

Press Can Survive Newspaper's Demise, But Must Benefit Public

Two weeks ago I participated in a forum on newspapers and the net put on by Britannica Blog. The tone was: are newspapers doomed and does anyone care? My part includes this: At many a conference I have attended on new media and journalism, some old pro whose subsidy is fast disappearing will (mentally) place hands on hips and say about the Internet as a whole, "Well, that's all very nice, very Web 2.0, but where's the business model, people?" As if that were some kind of contribution. I can't tell you how disconcerting-and weird-I find some of these performances....

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Paul Grabowicz

What Journalism Needs: A Product People Want

When journalists were asked in a recent survey to identify the most important aspect of their work, 91% said "make my publication successful by creating appealing content for its audiences." What a turn-around from the not too distant past when such sentiments would have been denounced in many newsrooms as pandering to the public and giving people what they want, not what they need. This shift in perspective was predictable in the face of hemorrhaging print circulation and broadcast viewership and the recent precipitous decline in ad revenue, at least for newspapers. But I think it also should inform some...

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Mark Glaser

How Can Ads Support Community News?

I'm going to be posting weekly questions here on Idea Lab to spark discussion by the various authors, as well as our community of readers. This week I'd like to follow up on the recent theme of new business models for local news sites. Many small hyper-local community sites start up with Google AdSense ads and other automated, quick ways of bringing in a small revenue stream. Eventually, though, they need to make more money than that, and must turn to local businesses to advertise. But it's difficult to entice small businesses online, as they are more likely to employ...

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G. Patton Hughes

The Case for Local Ownership of Newspapers

Beating the street looking for a job in journalism is not a pleasant thought these days. As the firing of editors at places like the LA Times over newsroom staff cuts demonstrates, out-of-work journalists are totally divorced from the decision making that affects their lives. This is because the big decisions in this industry are being made by corporate management types whose primary goal in life is a seven figure bonus. These titans of industry are not just in the media companies; they are also in advertising and marketing. That the opinions of a few carry such weight is simply...

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Chris O’Brien

Where's the Innovation in Business Models?

I've been following closely a theme that has developed here in recent days. It began last week with David Sasaki's post about the legacy of the Knight family, continued with Dan Gillmor's call for more entrepreneurial thinking in journalism, and was amplified by J.D. Lasica's call for newspapers to innovate or die. All great thoughts, and worth reading to the word. But I have a particular interest here. As a business reporter at the San Jose Mercury News the past nine years, I've been living at the tragic center of the events being addressed to some degree by each of...

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Featured Comment

It sounds like journalists today also have to be marketers. They have to know who they are trying to reach, and... to pitch their stories to a broader audience.

Michelle
Changes in Media Over the Past 550 Years

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