Visit Your Local PBS Station PBS Home PBS Home Programs A-Z TV Schedules Watch Video Support PBS Shop PBS Search PBS

experiments

Underwritten by John S. and James L. Knight Foundation

Idea Lab is a group blog by innovators who are reinventing community news for the Digital Age.

Read more about Idea Lab »

Each Idea Lab blogger is a winner of the Knight News Challenge grant to reshape community news.

Learn more about the Knight News Challenge »
Dan Gillmor

Journalism Education's Broader, Deeper Mission

Accepting an award from Arizona State University's Walter Cronkite School for Journalism & Mass Communication several months ago, former PBS NewsHour host Robert McNeil called journalism education probably "the best general education that an American citizen can get" today. Perhaps he was playing to his audience, at least to a degree. Many other kinds of undergraduate degree programs could lay claim to a similar bragging rights; a strong liberal arts degree, no matter what the major, has great value. Still, there's no doubt that a journalism degree, done right, is an excellent foundation for a student's future.Even if McNeil overstated...

more »

J.D. Lasica

Newspapers Must Innovate or Die

On Friday Dan Gillmor wrote here about bringing an entrepreneurial mindset to today's journalism. On Friday, Dan's former employer, the San Jose Mercury News, laid off 15 newsroom staffers and lost five other editors through buyouts, shaving the editorial staff by about 10 percent, on top of a larger set of layoffs a few months ago. Or, to be more precise, the paper's corporate owners, MediaNews, did so. This is at once both troubling and ironic. Troubling, because the downsizing is indicative of deep-seated financial and circulation troubles in the newspaper industry as a whole. (As newspaper analyst Dave Morgan...

more »

Featured Comment

It sounds like journalists today also have to be marketers. They have to know who they are trying to reach, and... to pitch their stories to a broader audience.

Michelle
Changes in Media Over the Past 550 Years

Monthly Archives

Get Idea Lab via E-mail

Enter your email address:

Delivered by FeedBurner