Visit Your Local PBS Station PBS Home PBS Home Programs A-Z TV Schedules Watch Video Support PBS Shop PBS Search PBS

knight ridder

Underwritten by John S. and James L. Knight Foundation

Idea Lab is a group blog by innovators who are reinventing community news for the Digital Age.

Read more about Idea Lab »

Each Idea Lab blogger is a winner of the Knight News Challenge grant to reshape community news.

Learn more about the Knight News Challenge »
David Sasaki

Can the Knight Legacy Lead to Sustainability?

This is a story about who foots my paycheck. It is a story about who funds this very blog, along with all of the projects that we write about here. It is the story of the transformation of media and the efforts to make that transformation sustainable. From the Akron Beacon Journal to National Media Conglomerate It is a story that begins in 1896, when Charles Landon Knight, a recent graduate from Columbia University Law School, took a job at the Philadelphia Times. Four years later he moved to Akron, Ohio where he worked his way up from advertising manager...

more »

Featured Comment

It sounds like journalists today also have to be marketers. They have to know who they are trying to reach, and... to pitch their stories to a broader audience.

Michelle
Changes in Media Over the Past 550 Years

Monthly Archives

Get Idea Lab via E-mail

Enter your email address:

Delivered by FeedBurner