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Idea Lab is a group blog by innovators who are reinventing community news for the Digital Age.

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Amanda Hickman

Partnerships to Watch (and a Crowdsourcing Project I'm Envying)

A small local website from Brooklyn has partnered with NBC to build neighborhood pages for a handful of NBC markets. I haven't followed Outside.in for more than stoop sales (which is New Yorkerese for garage sales or yard sales since most New Yorkers have neither yards nor garages), but it looks like they've taken up EveryBlock's approach to local news aggregation as well, though they want posts explicitly geo-tagged for their maps. Speaking of EveryBlock, they recently announced that they're working with the New York Times to track Times reporting on political districts. Presumably they'll be taking advantage of the...

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Featured Comment

Media companies been trying to use technology to build new audiences and business models for ages now. Feels like too little, too late.

Hiroko Tabuchi
Journalism, Technology Starting to Add Up

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