Look Beyond Data When Considering New Models for News
My post last month -- Future of Local News About More Than Paid Content -- generated some thoughtful discussion and comments. But there was one thread that I want to highlight in order to elaborate on an important concept for news innovators. Before I dive into the details of the conversation, let me summarize my overall point. When it comes to understanding behavior, there are two general strategies. The first is to gather as much data as possible. And in this Google-driven, engineering-led era of product thinking, this tends to be the dominant approach. The Anecdotal And Observational Approach But...
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