Idea Lab

Making Print Pubs a Vital Part of Web 2.0

by Dan Pacheco
2008 Knight News Challenge Winner

In the 13 years I've been involved in online media, I've learned firsthand how dangerous it can be to be lead by ideology. Ideals are great, but if you become too invested in them they can blind you to the real needs of the customers you're trying to serve. And when it comes to innovation - which is part of the brand of The Bakersfield Californian newspaper where I work - the temptation to drink your own Kool-Aid is huge. So it's not without some humility that I come to you today with a confession. My name is Dan Pacheco,...

• June 18, 2008
• 6 comments

All the Summaries Fit to Print

by Gail Robinson
2009 Knight News Challenge Winner

As so many people who blog here have observed, newspapers face a quandary as they struggle to attract and keep readers to their print editions as well as their Web sites. They want to win customers at the same time they are giving those customers less for their money. One way to get around that is to give people the same or less and make it look like more. Is that the idea behind the New York Times redesign revealed this week? For those of you who haven't seen it, the Times seems to have exported a Web idea --...

• March 28, 2008
• 1 comment

Newspaper Circulation Continues to Decline...

by Paul Lamb
2007 Knight News Challenge Winner

A good post on declining circulation and what that means in the context of the Web in this TechCrunch posting. "Readership of newspapers has continued to decline in the United States as more readers turn to online sources for news, according to the NY Times. The Audit Bureau of Circulations figures show that newspaper readership dropped 3% compared with the year before. Some newspapers fared better than others, with the US Today recording a 1% increase in circulation, along with the LA Times 0.5% and the Philadelphia Enquirer at 2.5%. We've written about the decline in print media many times...

• November 6, 2007
• 4 comments