The "Hero Reports" website project turns the anti-terrorism "See Something, Say Something" campaign on its head, to visualize security as civic connectedness.
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Advertising and Information Asymmetry Online
Mark Andrejevic: Living through the '90s, there was this euphoric set of predictions about the empowering and democratizing capacity of the new medium. I read that against what the current political and economic situation looks like today. [...] What concerns me is the way in which the celebration of the potential so quickly slides into a claim that this potential is being actualized. An interview with the author of iSpy: Surveillance and Power in the Interactive Era. Well worth the read. As long as the funding model for journalism is advertising-based, these issues will frame our work and - in...
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It sounds like journalists today also have to be marketers. They have to know who they are trying to reach, and... to pitch their stories to a broader audience.
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