Tag: audience engagement

by Julie Keck

1. Self-segregation on social networks and the implications for the Ferguson, MO story (Ethan Zuckerman) 2. Chasing clicks: Journalists say one thing but feel pressure to do another (Angèle Christin / Nieman Lab) 3. Want to see Aziz Ansari’s next stand-up show? Check Twitter, then give him your phone number (Peter Kafka / Re/code) 4. [...] more »

by Julie Keck

1. Vice News sparks debate on engaging younger viewers (Mark Sweney / The Guardian) 2. Publishers: Ditch your apps; focus on mobile web (John McDermott / Digiday) 3. New York Times’s digital subscription growth story may be ending (Edmund Lee / Re/code) 4. Quartz has a new look—and for the first time, a homepage (Zachary [...] more »

by Julie Keck

1. Do documentary filmmakers need data about their audiences? (Lene Sillesen / Columbia Journalism Review) 2. Why BuzzFeed is launching its own Hollywood studio (Todd Spangler / Variety) 3. How NYT is learning lessons about digital storytelling and audience engagement (Julie Posetti / WAN-IFRA) 4. Did a spy agency screw The Intercept? (David Uberti / [...] more »

by Julie Keck

1. At front lines, bearing witness in real time (David Carr / The New York Times) 2. MH17: How Storyful’s ‘social sleuthing’ helped verify evidence (Ben Cardew / The Guardian) 3. With immigration reform off the agenda, some in tech turn to Plan B (Hayley Tsukayama / The Washington Post) 4. The newsonomics of how [...] more »

by Reuben Stern

Reported by Reuben Stern and Olga Kyle. This week we see how Tagkast is getting brand messaging into photos shared in Facebook, and we learn how Inside Social works to find influencers and track the way content moves through social media. PART 1: Branding photos with Tagkast Tagkast is a social media marketing company that helps [...] more »

by Susan Currie Sivek

It seems like a simple task: Keep track of new magazine launches, monitor the results, and see how much the industry grows and changes. But when you start digging into that project in more detail, it gets complicated. What qualifies as a magazine? (Yes, that question, again.) Which platforms “count?” And the bigger concern: How [...] more »

by Julie Keck

1. 4 ways to find readers who love your work (Sean Platt & Johnny B. Truant / JaneFriedman.com) 2. Behind Apple’s mutiny against its court-appointed e-books monitor (Roger Parloff / CNN Money) 3. Why do young readers prefer print to e-books? (Matthew Brady / Guardian) 4. Amazon reveals quarter of Kindle ebook sales in US were [...] more »

by Lily Leung

The best stories across the web on media and technology, curated by Lily Leung. 1. Pew: News outlets struggling to attract ad dollars to their websites (Broadcasting & Cable) 2. Apple asks fair-labor group to inspect working conditions of suppliers (TNW) 3. Yahoo tries a more personalized approach to providing content (Ad Age Digital) 4. [...] more »