Tag: big data

by Meredith Broussard

For the third installment of her Educational Thought Leader series, Arcadia University education professor Kira J. Baker-Doyle and I had a conversation about a data journalism project that uses big data to uncover inequality in Philadelphia public schools. Baker-Doyle is the author of The Networked Teacher: How New Teachers Build Social Networks for Professional Support. Our […] more »

by Cathy O'Neil

This all began at Joe’s Coffee on the Columbia University campus one morning last spring. Mark Hansen was then teaching journalism students who didn’t know much about data or computing. I was working with engineers and skilled data people, who didn’t understand how important storytelling is to problem-solving, especially because different choices, which might seem minute […] more »

by Reuben Stern

Reported by Reuben Stern and Olga Kyle. This week we chat with David Gehring, who works with global alliances and partnership strategies at Google.  In our extended studio interview, Gehring recaps the various Google tools that newsrooms are using to attract, engage with and monetize their audiences. He also explains how Google’s mission aligns with […] more »

by Julie Keck

1. How Digital First Media hopes to transform culture of ‘newspaper factories’ (Sam Kirkland / Poynter) 2. The secret to having a successful paywall around your news is simple: community (Mathew Ingram / GigaOm) 3. Net neutrality petition gets a million signatures (Adrianne Jeffries / The Verge) 4. Facebook uses data to charm advertisers (Reed […] more »

by Julie Keck

1. The FCC will monitor peering fights to ensure innovation prevails (Stacey Higginbotham / GigaOm) 2. Journalists offer different perspectives on what to do with audience data (Kristen Hare / Poynter) 3. With social media’s rise, the pulpit isn’t just the President’s anymore (Ashley Parker / New York Times) 4. Twitter co-founder Ev Williams raises […] more »

by Julie Keck

1. The woman behind Upworthy’s viral explosion (Stephen H. Segal / Philadelphia Weekly) 2. How HarperCollins’s Chief Digital Officer uses big data to make publishing profitable (Rachel Greenfield / Fast Company) 3. How geolocation may play a bigger role in future newsgathering (Alastair Reid / Journalism.co.uk) 4. Why related links are getting so racy and […] more »

by Scott Eagle

The following is a guest post from Scott Eagle, the CMO of ValueClick, Inc. It’s no secret that the ad tech industry has been changing at an increasingly rapid rate over the last few years. As marketers look to the year ahead and consider all the tools in their arsenal, change will be coming faster […] more »

by Pam Horan

NOTE: The following is a guest op-ed from Pam Horan, the president of the Online Publishers Association. MediaShift’s Mark Glaser and Courtney Lowery Cowgill both work on the OPA Intelligence Report bi-weekly newsletter. 2013 was another fast-moving year full of exciting changes and innovations for digital content producers and consumers. Creating compelling and engaging content […] more »

by Julie Keck

1. NSA able to foil basic safeguards of privacy on the web (NYT) 2. Jeff Bezos likes print, thinks readers will pay for a bundle of news – is he wrong? (GigaOm) 3. Guardian’s Geary joining Twitter as UK news partnership manager (Guardian) 4. Details uses bloggers for native advertising (Adweek) 5. Oyster comes pretty […] more »

by Jen Schradie

The utopian hype over Big Data is being critiqued on many fronts. After all, it isn’t that new. The Romans and the Nazis amassed huge amounts of data on their populations. And then, of course, there is the creepy, Big Brother aspect. However, one problem no one seems to be talking about is that Big Data is […] more »