Tag: blog networks

by Terri Thornton

Earlier this year Kevin Gentzel, the chief revenue officer of Forbes, took a look at what the chief marketing officers in the Forbes CMO Network were doing with their companies. He realized they were becoming content creators — and that this had big implications for his magazine and other traditional media. Gentzel said this underscored [...] more »

by Simon Owens

Recently, those who visited the front page of the Miami Herald’s website began seeing a sidebar item labeled simply “Your Blogs.” If you clicked on the link it would take you to a page containing a series of headlines and little snippets of opening paragraphs in a news feed format. If you clicked on one [...] more »