Tag: conflicts of interest

by Jefferson Yen

After it was revealed Buzzfeed had deleted a post criticizing one of Dove’s ad campaigns there was speculation they had bowed to pressure from Unilever. All publications that make money from ad revenue have to face this question. What makes BuzzFeed different is how closely their own editorial resembles sponsored content. Take for instance, this […] more »

by Mark Glaser

Jen Lee Reeves Welcome to the ninth episode of “The Mediatwits,” the weekly audio podcast from MediaShift. The co-hosts are MediaShift’s Mark Glaser along with PaidContent founder Rafat Ali. This week’s show looks at the recent purchase of Tweetdeck by Twitter, and the questions it raises about companies starting businesses on the platform of other […] more »