Tag: digging deeper

by Mark Glaser

From time to time, I’ll give an overview of one broad MediaShift topic, annotated with online resources and plenty of tips. The idea is to help you understand the topic, learn the jargon, and take action. I’ve already covered blogging, citizen journalism, online advertising and various other topics. This week I’ll look at the wonderful [...] more »

by Mark Glaser

From time to time, I’ll give an overview of one broad MediaShift topic, annotated with online resources and plenty of tips. The idea is to help you understand the topic, learn the jargon, and take action. I’ve already covered blogging, citizen journalism, presidential campaign videos and various other topics. This week I’ll look at online [...] more »

by Mark Glaser

In the world of technology research, firms such as Gartner, Forrester Research and JupiterResearch seem to hold all the cards, knowing markets in-depth and charging firms thousands of dollars for a peek inside. Many small and medium companies, especially startups, are often on the outside looking in, not able to afford the high cost of [...] more »

by Mark Glaser

If you’ve grown tired of answering the question, “paper or plastic?” you can now consider another nagging environmental question when choosing your news source: “Online or print?” Environmental critics have decried “dead-tree media” for decades, saying that print publications rely on clear-cutting forests, energy produced to run paper mills, and gasoline used to deliver publications [...] more »

by Mark Glaser

Samir Husni When Lebanese journalist Samir Husni was teaching students at the University of Mississippi about magazine journalism in 1986, one student had trouble pronouncing his Arabic name and took the simple route, calling him “Mr. Magazine.” The student eventually gave Husni a plaque with the moniker engraved, and the name was so apt for [...] more »

by Mark Glaser

If you browse through Google’s job openings, the dozens of advertising sales positions — from account manager of Print Ads in Chicago to account manager of Google Television in New York — you’d think Google was a major media conglomerate that owned TV stations and newspapers. Instead, Google has been trying to take its automated [...] more »

by Mark Glaser

From time to time, I’ll give an overview of one broad MediaShift topic, annotated with online resources and plenty of tips. The idea is to help you understand the topic, learn the jargon, and hopefully consider trying it out — even if it’s all new to you. I’ve already covered blogging and RSS feeds; this [...] more »

by Mark Glaser

If the first Gulf War put cable news and CNN on the map, the second Gulf War in Iraq has put video shot by soldiers in the spotlight. I first wrote about these videos in January, focusing on the ones that proliferated at the video-sharing site YouTube. But now, the phenomenon has exploded into the [...] more »