Tag: magazines

by Aileen Gallagher

The Apple iPad and my teaching career launched at around the same time, both full of mystery and potential. At my interview, just a few weeks after the iPad’s launch, I spoke a lot about the potential of tablet magazines. Publishers would not make the same mistake with the tablet as they had with the [...] more »

by Rachele Kanigel

“I hope I don’t throw up.” That was the response of one of my students a couple of weeks ago as she nervously prepared to give a presentation to five Bay Area magazine professionals and our department chair, who had agreed to serve as judges for my magazine publishing class’s Pitch Day. Luckily, she didn’t. [...] more »

by Julie Keck

1. Atlantic Media loses digital driver Justin Smith to Bloomberg (AllThingsD) 2. Why YouTube buffers: The secret deals that make – and break – online video (Ars Technica) 3. Tablet editions of magazines are no quick cure for the industry (Guardian) 4. Two ad giants chasing Google in merger deal (NYT) 5. How can j-school [...] more »

by Susan Currie Sivek

One way to react to the digitization of magazines is to experiment with the physical nature of the publications as tangible things. There’s been a return to the sensual pleasure of ink on paper and luxuriant design, especially at small, independent magazines. Some innovators, however, are going even further and creating magazines of things — [...] more »

by Tanja Aitamurto

What happens when a consumer magazine co-creates a magazine issue with their readers? Co-creation is an age-old customer-centric marking approach, a collaborative process of creating something of mutual value between a producer and a consumer. Today, it is spreading into magazine publishing as a new form of open journalism by bringing together reporters and the [...] more »

by Mark Glaser

This week’s Mediatwits podcast includes a Yahoo, a shocking book, an academic appointment and a D.I.Y. magazine kit. Our roundtable includes Mark Glaser hosting, along with Seattle Times’ Monica Guzman, Guardian’s Ana Marie Cox, Reuters’ Felix Salmon and USC’s Andrew Lih. Our special guest is author and digital thinking Douglas Rushkoff, whose latest book, “Present [...] more »

by Mark Glaser

This week’s Mediatwits has a Southern flavor, with a preview of the coming South by Southwest confab in Austin, as well as a look at Facebook’s latest rootin’ tootin’ revamp of its newsfeed and what it means for media folks. Our special guest is Joshua Topolsky, co-founder and editor-in-chief of The Verge, who will be [...] more »

by Mark Glaser

We are back with the Mediatwits podcast, revamped in a roundtable format with “regulars” and occasional special guests. This week we have Mark Glaser moderating, along with the Guardian’s Ana Marie Cox, Seattle Times’ Mónica Guzmán, Reuters’ Felix Salmon, and USC’s Andrew Lih. Special guest Guy Kawasaki will be joining us as well. Our topics [...] more »

by Leandro Oliva

The best stories across the web on media and technology, curated by Leandro Oliva. 1. 2012 saw more print magazine launches than a year earlier, with fewer pubs folding (Crain’s) 2. Royal phone scandal highlights new media risks (Reuters) 3. Washington Post appears to be a dinosaur – but has already evolved (The Guardian) 4. Young-adult readers may [...] more »

by Susan Currie Sivek

Political magazines have found a new way to be opinion leaders during this election — in just 140 characters. Twitter is helping them publicize their print and online content and offer real-time interpretation and analysis. Reaching audiences well beyond their print readership, these magazines’ tweets may be affecting conversations about the election in intriguing ways. [...] more »