Tag: marketers

by Dorian Benkoil

Social networks are a powerful way to spread the word and spark conversations about great content, but they can present a double-edged sword. “Our best communities, reviews, and highlights about us are on these networks,” RebelMouse founder and CEO Paul Berry told me in a recent phone interview. Yet, “when the people who care about […] more »

by Mark Glaser

The microblogging service Twitter has been great for communication, breaking news, keeping up with your interests and broadcasting to followers. But the advertising there has been pretty limited to Promoted Tweets, Trends and Hashtags. That could soon be changing with a massive ad deal inked between Twitter and Starcom MediaVest Group that will allow advertisers […] more »