Tag: mobile ads

by Dorian Benkoil

If you thought there was a flood of content last year, just wait. The good news, though, is that more of the good¬†stuff will rise to the top. And along with the¬†content, expect more tracking of the people consuming it, but less agreement on how to measure exactly what they’re doing. Here, then, are some […] more »

by Julie Keck

1. Is Hollywood to blame? Or journalism? A battle on Twitter (Kristen Hare / Poynter) 2. Twitter and Omnicom strike $230 million mobile ad deal (Jack Marshall / Wall Street Journal) 3. Netflix buys pay-TV rights to Sony animated films (Todd Spangler / Variety) 4. Yahoo plots YouTube rival for summer debut after delay (Tim […] more »

by Pam Horan

NOTE: The following is a guest op-ed from Pam Horan, the president of the Online Publishers Association. MediaShift’s Mark Glaser and Courtney Lowery Cowgill both work on the OPA Intelligence Report bi-weekly newsletter. 2013 was another fast-moving year full of exciting changes and innovations for digital content producers and consumers. Creating compelling and engaging content […] more »

by Julie Keck

1. Twitter hoaxes & the ethics of new media: What happens now that we are all journalists? (Mathew Ingram / GigaOm) 2. Scripps buys Newsy for $35 million to expand into digital video (Ingrid Lunden / TechCrunch) 3. Mobile video ads get cut down to size (John McDermott / Digiday) 4. Warner takes Netflix-style service […] more »

by Lily Leung

The best stories across the web on media and technology, curated by Lily Leung. 1. Global revenue from mobile ads and content expected to hit $67 billion (PaidContent) 2. The case for tweeting ‘Who is Dick Clark?’ (Atlantic) 3. FourSquare aims to launch a paid-media platform in the summer (Advertising Age) 4. Most web-only news […] more »