Tag: social media

by Sonia Paul

Each week, PBS MediaShift will list upcoming online trainings and courses for journalists and media people — with a focus on digital training. We’ll include our new DigitalEd courses, as well as those from Mediabistro, NewsU, KDMC and others. If we’re missing anything, please let us know at mediashift [at] pbs [dot] org. FEATURED TRAINING THREAD […] more »

by Julie Keck

1. Arizona State and edX will offer an online freshman year, open to all (Charles Huckabee / Chronicle of Higher Education) 2. District extends wi-fi to students in public housing (Michelle R. Davis / Education Week) 3. If only a Pulitzer paid his salary: Rob Kuznia’s journalism rollercoaster (Lloyd Grove / The Daily Beast) 4. […] more »

by Gregarious Narain

The following piece is a guest post. Read more about MediaShift guest posts here. Every marketer is responsible for two very simple things: capturing the attention of the buyer and delivering a relevant message which drives them to action. As marketing has evolved and advanced, however, the science of marketing has often overshadowed the art. […] more »

by Rebecca Blatt

PBS MediaShift is launching a new series of online training courses called DigitalEd, in partnership with BigMarker. These one-hour live courses will help teach practical digital skills with experienced instructors. Title: How to Improve Audience Engagement and Digital Outreach Instructor: Rebecca Blatt, professor at Walter Cronkite School of Journalism and Mass Communication and leader of […] more »

by Terri Thornton

PBS MediaShift is launching a new series of online training courses called DigitalEd, in partnership with BigMarker. These one-hour live courses will help teach practical digital skills with experienced instructors. Archived video is available as well. Title: Is There Life After News? How to Transition from News to Business Instructor: Terri Thornton, founder of Thornton […] more »

by Sonia Paul

FEATURED TRAINING THREAD at Yale June 7-10, 2015 New Haven, Connecticut THREAD at Yale will gather storytellers from print, radio, and other media to learn from masters in the field and from each other.  “It’s time that storytellers had a gathering that respected the new reality, by disrespecting the old boundaries,” explains the director of THREAD at […] more »

by Julie Keck

1. Mobile access shifts social media use and other online activities (Amanda Lenhart / Pew Research) 2. Knight Foundation: Nonprofit sites’ revenue rising but sustainability elusive (Rick Edmonds / Poynter) 3. Newspapers hunt for new readers on Instagram (Rachel Barron & Alexa Lardieri / American Journalism Review) 4. What are they thinking? The 8 principles […] more »

by Julie Keck

1. New report: Local newspapers have done a terrible job building local digital audiences (Joseph Lichtenstein / Nieman Lab) 2. Micropayments for news articles are a terrible, horrible, no good, very bad idea (Will Federman / Medium) 3. Viacom says the Internet made its reruns less valuable (Peter Kafka / Re/code) 4. 3 smart ideas […] more »

by Judd Slivka

PBS MediaShift is launching a new series of online training courses called DigitalEd, in partnership with the Donald W. Reynolds Journalism Institute and BigMarker. These one-hour live courses will help teach practical digital skills with experienced instructors. Title: How to Become a Mobile Ninja in the Field Instructor: Judd Slivka, Assistant Professor at Missouri School […] more »

by Jefferson Yen

What do BuzzFeed, Upworthy and Refinery29 have in common? Well, for one, they’ve raised millions in venture capital money, and they’re all getting deeper into the digital news business. Refinery29 is looking for a news director as they’ll soon be joining in the scrum to cover breaking news. Upworthy made its own news when they […] more »