Tag: social sharing

by Reuben Stern

This week we learn about the work of viral content editors, and we see how public data can be pulled together to monitor the work of lawmakers. PART 1: Viral content editors With social sharing now an important part of news distribution, having a full-time person assigned specifically to the task is increasingly common inside […] more »

by Julie Keck

1. Deloitte says millennials will spend $62 billion on media in 2015 (Dawn Chmielewski / Re/code) 2. 2015 might be the year we start to get online identity right (Alex Howard / TechRepublic) 3. ComScore to tally viewers across their many devices (Emily Steel / New York Times) 4. How much work the NYT has […] more »

by Courtney Lowery Cowgill

What we share on social media says a lot. Below is an interesting infographic put together by AddThis, which measures social interest, on what we thought was worth sharing in 2014 and where and how we shared it. For more year-end stories from MediaShift, check out our entire series. Click the image for a larger […] more »

by Courtney Lowery Cowgill

Each quarter, the social sharing platform ShareThis releases a report that looks at the sharing landscape — data that the company says gives “insight into what, where and how consumers share online, which is not only a true indicator of interest and intent, but also a powerful way for publishers and advertisers to drive content […] more »

by Claire Groden

For media companies and publishers looking to garner more clicks online, research on who shares content, and through which platform, is essential.┬áThis year, you might be surprised to see that fewer people are sharing content over email, and Pinterest is leading the charts with the fastest growth rate, according to the latest numbers from ShareThis, […] more »