Tag: viral video

by Jess Duda

My first draft of this article was as gushing as the rest of the reaction to Jonathan Perelman’s talk  “Creating Video Content for How It’s Consumed” at Social Media Week 2015 in New York. He is vice president of Buzzfeed Motion Pictures, a leader in online video. “The absolute best session of the day for me was from […] more »

by Dr. Chester Elijah Branch

The following piece is a guest post. Read more about MediaShift guest posts here. So you are a film student or filmmaker and you’re interested in telling a story that will stay with your audience beyond the “fade out.” Let’s say you want a webisode to go viral. Or, a couple of years ago, you […] more »

by Julie Keck

1. Gimlet Media proves even podcasts about podcasts can be popular (Vignesh Ramachandran / Knight Foundation) 2. The virologist: How a young entrepreneur built an empire by repackaging memes (Andrew Marantz / New Yorker) 3. ‘The Interview,’ now Sony’s top online film ever, earns nearly $18 million (Sam Sanders & Krishnadev Calamur / NPR News) […] more »

by Julie Keck

1. Updated apology digs bigger hole for Rolling Stone (Erik Wemple / Washington Post) 2. St. Louis Post-Dispatch turns off comments in response to Ferguson-related racist remarks (via St. Louis Post-Dispatch) 3. On managing change: Chris Hughes and The New Republic (Ken Doctor / Capital New York) 4. YouTube in a ‘fire drill’ over risk […] more »

by Julie Keck

1. FCC kicks off push to regulate Internet TV services like cable (Amy Schatz / Re/code) 2. “Ed Snowden taught me to smuggle secrets past incredible danger. Now I teach you.” (Micah Lee / The Intercept) 3. Digital chief Denise Warren leaves the Times (Joe Pompeo / Capital New York) 4. Behind the scenes, Storyful […] more »

by Julie Keck

1. President Obama publishes Medium post encouraging America’s entrepreneurs (Taylor Soper / GeekWire) 2. Christian Science Monitor plans Passcode, a cybersecurity vertical (Kristen Hare / Poynter) 3. New StoryBy online magazine shares most of its revenue with storytellers (Barry Levine / VentureBeat) 4. Hispanic digital-media company ‘Latin Everywhere’ formed via GoTV, Latin Anywhere merger (Todd […] more »

by Reuben Stern

This week we visit BuzzFeed to find out how the staff creates Internet-friendly content that ricochets across social media. Launched in 2006 as an experiment in making things go viral, BuzzFeed has since ballooned into a media empire that will continue expanding thanks to another $50 million in outside investment. The site attracts millions of visitors every month […] more »

by Reuben Stern

This week we see how a platform like Newscred is helping brand marketers assemble news stories to engage current and potential customers, and we find out what attributes contribute to a video going viral. PART 1: Content marketing via Newscred Newscred is one of several content marketing platforms designed to help commercial companies curate content for […] more »

by Julie Keck

1. CNNx lets you watch only the news you care about (Richard Lawler / Engadget) 2. The IMPRESS Project’s plans for press regulation (Abigail Edge / Journalism.co.uk) 3. YouTube, once TV’s enemy, tries to show how it drives viewers to TV shows (Todd Spangler / Variety) 4. Amazon acquires digital comic book store Comixology (Greg […] more »

by Julie Keck

1. After Twitter ban, Turkey’s netizens find YouTube blockage a breeze (Fercan Yalinkilic / Wall Street Journal) 2. ‘Why newspapers should steer away from the MTV model’ (Pat Long / Journalism.co.uk) 3. The pay-per-visit debate: Is chasing viral traffic hurting journalism? (Mary Clare Fischer / American Journalism Review) 4. Twitter’s brevity is its biggest strength […] more »