Tag: weblog

by Mark Glaser

LAS VEGAS — When Editor & Publisher and MediaWeek magazines presented the recent Interactive Media conference, it seemed like the perfect time for traditional media execs and managers to examine the interactive landscape and consider innovative approaches to the web. The idea was a good one, and timely, but the execution was sorely lacking. Everything […] more »

by Jennifer Woodard Maderazo

Last May on MediaShift, we wrote a series of articles about a new microblogging tool called Twitter, which was just beginning to gain visibility among the digerati. At that time, many bloggers were still on the fence as to how useful the service really was. Many thought it was a waste of time. Others just […] more »

by Mark Glaser

Are you going to be part of the problem or part of the solution? That’s a question you hear a lot when people complain about something that’s gone wrong in our modern world. And there’s a lot of hand-wringing about the future of journalism and whether it will survive its painful transition in the digital […] more »

by Mark Glaser

With search engines ranking as a top traffic driver for many blogs and content sites, optimizing a site for search engine exposure is an increasingly critical component of any online marketing effort. Search engine optimization, or “SEO,” means using technical and not-so-technical techniques to make sure that people searching for topics you write about will […] more »

by Mark Glaser

With so many ways to track a writer’s popularity online, should that popularity be tied to a journalist’s or blogger’s pay? That is a question that’s come up quite a few times over the years, and last week I took Gawker Media to task for paying writers based on page views. My basic point was […] more »

by Mark Glaser

Recently, Gawker Media, the blog empire run by Nick Denton, made two moves that were curious. One was spinning off three sites that weren’t making the cut: Gridskipper (travel), Idolator (music), and Wonkette (politics). The other was slashing the pay-per-page-view rate for Gawker Media writers by 33%. In Denton’s go-ahead-and-leak-it email memo, which showed up […] more »

by Jennifer Woodard Maderazo

The New York Times recently published a story , “In Web World of 24/7 Stress, Writers Blog Till They Drop,” that created a lot of buzz. The story told about bloggers who were literally working themselves to death. As if it were a quickly advancing trend, the Times’ Matt Richtel declared, “a growing work force […] more »

by Mark Glaser

Foremski’s View of the Press Release (Illustration by Chris Dichtel) Silicon Valley journalist/blogger Tom Foremski had had enough. Two years ago, he wrote a poison pen letter to the PR industry in a blog post titled Die! Press release! Die! Die! Die!, in which he exhorted publicists to break down press releases into sections, tag […] more »

by Sokari Ekine

Mark Glaser is traveling this week, but we’re happy to have Sokari Ekine filling in as a special guest blogger. Ekine started the award-winning Black Looks blog in 2004, and covers challenging issues such as gender, sexuality and racism. Glaser will return to the blog next Monday. “Web 2.0 [is] a venture capitalist’s paradise where […] more »

by Sokari Ekine

Mark Glaser is traveling this week, but we’re happy to have Sokari Ekine filling in as a special guest blogger. Ekine started the award-winning Black Looks blog in 2004, and covers challenging issues such as gender, sexuality and racism. Glaser will return to the blog next Monday. Within 24 hours of the outbreak of the […] more »