Digging Deeper
Hype and Backlash for Second Life Miss the Bigger Picture
In May 2006, BusinessWeek ran a cover story on the virtual world Second Life (SL) by Robert Hof called My Virtual Life. The tagline breathlessly said, “A journey into a place in cyberspace where thousands of people have imaginary lives. Some even make a good living. Big advertisers are...continued...
Digging Deeper
Your Guide to Virtual Worlds
From time to time, I’ll give an overview of one broad MediaShift topic, annotated with online resources and plenty of tips. The idea is to help you understand the topic, learn the jargon, and take action. I’ve already covered blogs, social networking, widgets and various other topics. This week...continued...
Your Take Roundup
Virtual Worlds for Kids Entwined with Real World
While the media has been abuzz about Second Life and adult virtual worlds, a bevy of virtual worlds for kids have been even more popular than their adult counterparts. Tween world Club Penguin has more than 4 million visitors per month, according to a New York Times article on...continued...
Virtual Journalism
Wired, CNET, Reuters Agog Over Second Life
A friend of mine who works in PR in San Francisco came up to me at a party last week, and was wide-eyed at what’s been going on lately at the virtual world Second Life. “Now that Reuters has a correspondent actually reporting on stories from Second Life regularly,...continued...
