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America's Changing Demographics

Thursday, February 15, 2007

NBR Holiday Special - Airs Monday, February 19th

America's population is in the midst of a major transformation. Among the demographic trends: the number of minorities and senior citizens is ballooning, raising the profile and power of these groups. In this special, NBR examines the impact America's new demographics will have on business and the economy. America's Changing Demographics Title Graphic.
Discuss "America's Changing Demos" on XChange - The NBR Blog
Click to examine the "America's Changing Demographics" Interviews.
Click to learn more about the "America's Changing Demographics" reports.
  
The "America's Changing Demographics" Interviews:
The NBR Special "America's Changing Demographics" includes three in-depth interviews.
  • Andrew Zolli on Demographics and National Priorities
    NBR Anchor Susie Gharib interviews futurist Andrew Zolli of Z-Plus Partners. Zolli looks ahead at how demographic changes will shape America's political and economic goals in the coming decades.
    Click to Read Transcript.
 Image of Andrew Zolli. Click to watch interview.Watch Interview
  • William Strauss on Marketing to the Generations
    NBR Washington Bureau Chief Darren Gersh interviews generational marketing expert William Strauss of LifeCourse Associates. Strauss talks about the challenges marketers face as they try to reach different age groups.
    Click to Read Transcript.
Image of William Strauss. Click to watch interview.Watch Interview
  • Bob Froehlich on Profiting from Demographics
    NBR Midwest Bureau Chief Diane Eastabrook interviews Dr. Bob Froehlich, Vice Chairman of DWS Scudder and author of Investment Megatrends. Froehlich explains how investors can take advantage of demographic trends.
    Click to Read Transcript.
 Image of Dr. Bob Froehlich. Click to watch interview.Watch Interview
The "America's Changing Demographics" Reports:
The following reports are featured in "America's Changing Demographics." Click on the links below to learn more about each report.
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