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JUST DOING IT?
CEO Phil Knight answers questions on Nike's new labor initiatives. May 22, 1998 |
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Questions asked
in this forum:
Will Nike agree to the use of a 3rd party auditor? What is Nike's position on uninionization in their Asian factories? How do we know the incidents in the factories are not an uncommon practice of there culture? Do any other shoe manufacturers do it differently? Why are you defensive when you are supplying jobs to people? Are you providing a livable wage? Don't you think it's a little hypocritical to be making these changes now? How does your product get marked up so high? Do Nike critics have another agenda? 
Lyle Grimes of New Orleans, LA: My question is how does your product get marked up so high? A Spokesperson from Nike responds:
We have many different price points for our shoes, but the average Nike shoe costs about $75.
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